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UC Berkeley, Hackathon UX Presentation, Design the Experience
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Leslie Tom
October 11, 2014
Design
1
60
UC Berkeley, Hackathon UX Presentation, Design the Experience
Gave a 10 minute presentation for #HackTheHearst on User Experience at UC Berkeley
Leslie Tom
October 11, 2014
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Transcript
Design the Experience! inquiries address to: Leslie Tom,
[email protected]
September
10, 2014
Design UX Researcher Leslie Tom, Assoc. AIA Kaiser Permanente, Freelancer
t. @les733 leslietom.com 1. Architect designed by Joel Burke from the Noun Project 1 architectural designer
User Experience (UX) / Experience Design Don Norman User Centered
Service Design https://www.udacity.com/course/design101
3 THINGS TO WALK AWAY WITH • understand needs •
test “how might we?” artifacts • storytell High Level (theory) Tactical (praxis)
Understand Needs
What do people Need? Need Experience People researchers Front Stage
Back Stage experts staff problems public students opportunities 1. Bob Glushko, Seven Contexts for Service System Design <http://people.ischool.berkeley. edu/~glushko/glushko_files/SevenContexts.pdf>
Who are the people? http://wiki.collectionspace.org/pages/viewpage.action?pageId=65554
Test “how might we” artifacts
How might we? 1. Tim Brown, IDEO (http://blogs.hbr.org/2012/09/the-secret-phrase-top-innovato/) 2. D.School
@ Stanford Design Thinking Framework http://dschool.stanford.edu/wp- content/uploads/2011/03/BootcampBootleg2010v2SLIM.pdf 1 2
Empathy / Role Playing
Empathy / Role Playing • Sketches • Paper Prototypes •
Wireframes • Mockups fidelity effort fidelity effort
Storytelling
The Shapes of Stories Kurt Vonnegut: https://www.youtube.com/watch? v=oP3c1h8v2ZQ
Journey of people & experiences • User Stories • Blueprinting
• Journey Maps • Experience Maps
Journey of people & experiences • User Stories • Blueprinting
• Journey Maps • Experience Maps Judging: • Is the UI laid out in a logical way? • Optimizing discovery? • Visually complete, etc.
3 THINGS TO WALK AWAY WITH • understand needs •
test “how might we?” artifacts • storytell Need Experience People
Questions? Thank you.