UC Berkeley, Hackathon UX Presentation, Design the Experience

Gave a 10 minute presentation for #HackTheHearst on User Experience at UC Berkeley

Transcript

1. Design the Experience! inquiries address to: Leslie Tom, leslie@ischool.berkeley.edu September 10, 2014
2. Design UX Researcher Leslie Tom, Assoc. AIA Kaiser Permanente, Freelancer t. @les733 leslietom.com 1. Architect designed by Joel Burke from the Noun Project 1 architectural designer
3. User Experience (UX) / Experience Design Don Norman User Centered Service Design https://www.udacity.com/course/design101
4. 3 THINGS TO WALK AWAY WITH • understand needs • test “how might we?” artifacts • storytell High Level (theory) Tactical (praxis)
5. Understand Needs
6. What do people Need? Need Experience People researchers Front Stage Back Stage experts staff problems public students opportunities 1. Bob Glushko, Seven Contexts for Service System Design <http://people.ischool.berkeley. edu/~glushko/glushko_files/SevenContexts.pdf>
7. Who are the people? http://wiki.collectionspace.org/pages/viewpage.action?pageId=65554
8. Test “how might we” artifacts
9. How might we? 1. Tim Brown, IDEO (http://blogs.hbr.org/2012/09/the-secret-phrase-top-innovato/) 2. D.School @ Stanford Design Thinking Framework http://dschool.stanford.edu/wp- content/uploads/2011/03/BootcampBootleg2010v2SLIM.pdf 1 2
10. Empathy / Role Playing
11. Empathy / Role Playing • Sketches • Paper Prototypes • Wireframes • Mockups fidelity effort fidelity effort
12. Storytelling
13. The Shapes of Stories Kurt Vonnegut: https://www.youtube.com/watch? v=oP3c1h8v2ZQ
14. Journey of people & experiences • User Stories • Blueprinting • Journey Maps • Experience Maps
15. Journey of people & experiences • User Stories • Blueprinting • Journey Maps • Experience Maps Judging: • Is the UI laid out in a logical way? • Optimizing discovery? • Visually complete, etc.
16. 3 THINGS TO WALK AWAY WITH • understand needs • test “how might we?” artifacts • storytell Need Experience People
17. Questions? Thank you.