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Future of Dining Through LINE API
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LINE Developers Thailand
September 07, 2022
Technology
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Future of Dining Through LINE API
LINE Developers Thailand
September 07, 2022
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Transcript
Pongsakorn Teeraparpwong (A) CTO & Co-founder, Hato Hub Future of
Dining Through LINE API
• Current Dining Experience • Future of Dining Experience •
Case Study: Hato Digital Dine In • Beyond Dining Agenda
Current Dining Experience
Customer Pain Points Order please! Check please! Where is my
food !?! COVID? Physical Menu Cash
Restaurant Pain Points Staff management Order management Cash management
Future of Dining Experience
LINE Platform Why LINE? Highest adoption in Thailand no need
to install new app / register Rich development ecosystem LIFF, messaging, rich menu, etc. LINE Official Account
Digital Dine In CASE STUDY
Empower F&B to thrive in digital age
Platforms and services, designed to grow F&B businesses, fast!
Digital Dine In CASE STUDY
Scan QR https://liff.line.me/... automatically opens LINE app
Certified Provider adding/unblocking friend as default option Hato Kitchen Hato
Kitchen test Hato Kitchen Provider: Hato Hub Dine In Co., Ltd.
Ordering
Ordering
Ordering
Ordering
Ordering
Payment
Payment
Payment
Done!
Customer Pain Points Order please! Check please! Where is my
food !?! COVID? Physical Menu Cash
Restaurant Pain Points Staff management Order management Cash management
Tech stack AWS Lambda S3 web hosting API Gateway liff
sdk js line-bot-sdk-go
Tech stack AWS Lambda S3 web hosting API Gateway Restaurant
Staff Restaurant Kitchen
This is just the beginning…
Demographic Food preference Social behavior Location Time Payment method Customer
Customer Data Platform (CDP) Segmentation Predictive Insight LINE SMS Social
Media Customer Data
Personalized Dining Experience through AI and ML Automated Marketing Campaign
Egg omelet with ham Egg omelet with ham Food Recommendation Egg omelet with ham
Dine-in Delivery through LINE OA Delivery through platforms Social Media
Phone Omni-Channel Seamless experience across all touchpoints
None
We are hiring!
[email protected]
Interested in HatoHub?
[email protected]
https://www.hatohub.com