what? “James Q. from ACME Corp. manages 12 engineers who don't want to use iDoneThis because it's duplicate work for them. To help them adopt it James wants automatic posting of GitHub commit messages.”
teams: automatic posting from other services • smaller teams: desktop tool … until “saturation” • that moment when things don’t surprise you anymore for API: most people care only about posting and reading dones
awareness managers: get feeling for activities, performance, blockers planned to ﬁlter digest for large teams removing people not core to them, but in interviews found: know what their core group / reports are doing, for them value lies in seeing what people at their periphery are doing!
ﬁgure out what that is • be genuinely interested in your users & show it • build rapport; smile • be grateful — they're gifting you their time • ask why? a lot • triangulate: interviews, surveys, analytics, … !