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April 05, 2023
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Transcript

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  2. 30 YEARS IN TEXTILE

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  25. Recycled Cotton 40%

  26. Water Saved 94%

  27. CO2 Saved 75%

  28. TRANSPARANCY: TOUR

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  32. 1. who is your customer PERFECT FITS

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  39. GOOD JEANS

  40. We make jeans circular for a thriving world. DO THEY

    HEAR US? IN A WORLD WHERE THE ONLY CONSTANT IS CONSTANT CHANGE. IT IS HARDER THAN EVER TO ENGAGE WITH THE OVERSTIMULATED CONSUMER SUFFERING FROM DATA SMOG AND FUTURE SHOCK.
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  43. THE HIGHEST JEANS

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  51. What if…. …we would start with one of IKEA’s most

    iconic products? THINK BIG, START SMALL

  52. From mass consumption to mass circularity

  53. More than Jeans

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