Developer Experience is User Experience

Developer experience encompasses all aspects of the developer's interaction with the company, its services, and its products

Presented at DevRelCon London 2016

Transcript

1. Developer Experience is User Experience DevRelCon London 7 December 2016 Mike Brevoort
2. Sub Title Everything we do starts by blending the sciences with the humanities - the robots with the pencils - the engineers with the designers.
4. https://medium.com/google-developers/ the-core-competencies-of-developer- relations-f3e1c04c0f5b#.36hgsdxqw Reto Meier The virtuous cycle of Developer Relations @mbrevoort
5. https://medium.com/google-developers/ the-core-competencies-of-developer- relations-f3e1c04c0f5b#.36hgsdxqw Reto Meier The virtuous cycle of Developer Relations @mbrevoort
6. @mbrevoort Developer relations programs should be measured by developer success
7. “User experience encompasses all aspects of the end-user's interaction with the company, its services, and its products - Don Norman @mbrevoort
8. @mbrevoort “Developer experience encompasses all aspects of the developer's interaction with the company, its services, and its products - Me
9. We can borrow tools from user experience research to shape devrel strategy spinster cardigan / https://www.flickr.com/photos/84906483@N08/8747337118
10. Personas
11. Journey Maps Step 1 Step 2 Step 3 Step 4 Step 5 Step 6 Step 7 Step 8
12. Watch Ask Listen http://www.wikihow.com/Sneak-Around-at-Night#/Image:Sneak-Around-at-Night-Step-15-Version-3.jpg
13. @mbrevoort Care about how developers feel
14. @mbrevoort
15. “Quality is not in linear relation to customer satisfaction - Professor Noriaki Kano @mbrevoort
16. Kano Model @mbrevoort SATISFACTION QUALITY
17. Kano Model @mbrevoort SATISFACTION Baseline Expectations QUALITY
18. Kano Model @mbrevoort SATISFACTION Linear Satisfiers QUALITY
19. Kano Model @mbrevoort SATISFACTION Delighters QUALITY
20. A Delighter Example @mbrevoort
21. Kano Model @mbrevoort SATISFACTION Indifference QUALITY
22. Kano Model @mbrevoort SATISFACTION Indifference Baseline Expectations Linear Satisfiers Delighters QUALITY
23. @mbrevoort Kano Model is a framework for prioritizing satisfaction and delight
24. @mbrevoort
25. @mbrevoort
26. @mbrevoort
27. #OAuthcalypse http://aidanphantom.tumblr.com/post/109538630259/just-before-dawn-1981 @mbrevoort
28. @mbrevoort
29. http://aidanphantom.tumblr.com/post/109538630259/just-before-dawn-1981 @mbrevoort
30. @mbrevoort
32. @mbrevoort ““…first and foremost apologize for our confusion. We want to reset our relationship, and we want to make sure that we are learning, that we are listening, and that we are rebooting." - Jack Dorsey
33. No API API Launch & Honeymoon OAuthcalypse Clone Wars & Limits Tools for Mobile Developers 2006 2016 2010 2012 2014 My Twitter Developer Journey (dramatization)
34. No API API Launch & Honeymoon OAuthcalypse Clone Wars & Limits Tools for Mobile Developers 2006 2016 2010 2012 2014 My Twitter Developer Journey (dramatization)
35. No API API Launch & Honeymoon OAuthcalypse Clone Wars & Limits Tools for Mobile Developers 2006 2016 2010 2012 2014 My Twitter Developer Journey (dramatization)
36. Kano Model @mbrevoort SATISFACTION Baseline Expectations Delighters Natural Decay of Delight QUALITY
37. How? @mbrevoort How do you feel if you did not have X (present) How do you feel if you had X (absent) • I like it • I expect it • I am neutral • I can tolerate it • I dislike it Given feature X:
38. Evaluation @mbrevoort Like it Expect it Don’t Care Live With Dislike Like it Questionable Delighter Delighter Delighter Linear Satisfier Expect it Reverse Questionable Indifferent Indifferent Baseline Don’t Care Reverse Indifferent Indifferent Indifferent Baseline Live With Reverse Indifferent Indifferent Questionable Baseline Dislike Reverse Reverse Reverse Reverse Questionable Feature Present Feature Absent
39. Evaluation @mbrevoort Like it Expect it Don’t Care Live With Dislike Like it Delighter Delighter Delighter Linear Satisfier Expect it Indifferent Indifferent Baseline Don’t Care Indifferent Indifferent Indifferent Baseline Live With Indifferent Indifferent Baseline Dislike Feature Absent Feature Present
40. Evaluation @mbrevoort Like it Expect it Don’t Care Live With Dislike Like it Delighter Delighter Delighter Linear Satisfier Expect it Baseline Don’t Care Baseline Live With Baseline Dislike Feature Absent Feature Present
41. Review @mbrevoort User experience research techniques should help shape your developer relations strategy. • Personas • Journey Maps • Watch, Ask, Listen • Kano Model • Design for Satisfaction and Delight
42. Mike Brevoort Founder, Beep Boop CTO, Robots & Pencils @mbrevoort robotsandpencils.com beepboophq.com