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Mercari Tech Conf 2018 Opening

mercari
October 04, 2018

Mercari Tech Conf 2018 Opening

Yuki Hamada
CPO, Mercari

The Mercari Group is working to utilize technology in more ways than ever before. Mercari CPO Yuki Hamada will discuss the thoughts and efforts behind this objective.

mercari

October 04, 2018
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  1. ¥370 billion/year GMV Growth Registered MAU 10.7 million users 2015

    6月期 2016 6月期 2017 6月期 2018 6月期 Total Downloads Over 100 million Mercari’s Evolution 20 45 83 116 2015 June Q 2016 June Q 2017 June Q 2018 June Q 2.9 5.2 8.4 10.7 2015 June Q 2016 June Q 2017 June Q 2018 June Q 1,444 2,502 3,704 2016 June Q 2017 June Q 2018 June Q YoY +48.1%
  2. UI/UX Focused ・Savvy online marketing ・Bold TV commercials Easy to

    use, everyone’s heard of it ・Usability testing ・Building an analysis platform early to allow rapid improvement Proactive Marketing Before
  3. Item Image Recognition (Easy Input) Analyze images when items are

    listed to provide automated item names/descriptions Detect Terms of Use Violations Detect counterfeit and banned items using machine learning technology Item Weight Estimation (US) Estimate the weight of an item based on its description and provide the appropriate shipping label What We Can Do Now With Technology
  4. Trusted XXX 信用できる仕組み Ride in a stranger's car Rent your

    home out to a stranger Uber Airbnb Uncertainty and Trust