Better Tweet

Demo

Transcript

1. Better Tweet Expand your Twitterverse Michael Andric
2. Twitter offers Direct Access
3. Will your tweet resonate?
4. Will your tweet resonate? Better Tweet
5. 500K+ Collect tweets from Twitter
6. 500K+ Store tweets in database
7. 500K+ Bring tweets into analysis
8. • # of Words • # of Hashtags • # of URLs • Sentiment • Subjectivity • Polarity • POS tags 500K+ Extract features from tweets
9. • # of Words • # of Hashtags • # of URLs • Sentiment • Subjectivity • Polarity • POS tags 500K+ Analyze tweet features
10. Number of words might matter for Popularity Words Tweets
11. But Polarity also seems to matter for Popularity Tweets Polarity Polarity
12. Random forest model Number of Words most important feature
13. Random forest model 66% Accuracy
14. Michael Andric PhD, Psychology (Cognition and Cognitive Neuroscience) The University of Chicago Postdoc, Center for Mind/Brain Sciences The University of Trento, Italy