Nonprofit Must Have Technology Tools and Tricks

Ash Shepherd's presentation at the Eastern Oregon Nonprofit Conference in 2012

1. Nonprofit Must Have Technology Tools & Tricks
2. Getting Started About Us • Design and Technology Partners to Nonprofits • The Partnership At Drugfree.org, Tribeca Film Institute, Dress For Success, iEARN, Mouse INC., MLT, ... • Visual Branding, Print Solutions, Web Solutions • We are a small studio with a powerful team that does big work. • Smart interactive design marries graphic excellence with technology savvy in strategic collaboration
3. Getting Started About You • Organization & Role • Organization size • Feel like you are tech “savvy” • Don’t actually like technology
4. Getting Started Technology Waiter “How am I suppose to do all of this, I already don’t have enough time to do my job(s)?” ~Previous Participant~ I provide the menu and recommendations You pick a couple items to try and go from there
5. Getting Started Technology Waiter “How am I suppose to do all of this, I already don’t have enough time to do my job(s)?” ~Previous Participant~ I provide the menu and recommendations You pick a couple items to try and go from there Don’t overeat the technology!
6. Getting Started Road Map • Setting the Context • In The Google • Communicate • Collaborate • Mobile • Power Tools • Honorable Mentions
7. www.flickr.com/photos/22078151@N05/ Getting Started Lightening Rounds • Participation + Brainstorm = Lightening Storm • Ask your random question • Everyone gives feedback
8. Setting The Context What exactly are we talking about
9. Setting The Context What we will be focusing on • Free & Low Cost • Mostly Cloud-Based Solutions • Social Media Acknowledgement • CMS & CRM Acknowledgement Knowing your context • What was it that brought you to this session • What are three specific things you feel or hope technology could help you do better
10. Setting The Context Reporting Out • What was it that brought you to this session • What are three specific things feel are inefficient about your work Hold yourself accountable to find one thing you will do after leaving
11. In The Google Not just for search anymore
12. In the Google www.google.com/nonprofits
13. In the Google Nonprofit Products • Google Apps for Nonprofits • Google Grants • YouTube for Nonprofits • Google Earth www.google.com/nonprofits Additional Products • Google Analytics • Google + • Translate
14. In the Google Guides • Self-guided learning • Identified skill level • Estimated time www.google.com/nonprofits Video Tutorials • Nonprofit specific • Foundational skills • 20 min
15. In the Google Connecting Community • Connecting with peers • Case studies • Blog • Share your story www.google.com/nonprofits
16. Questions
17. Getting the message out and telling the story Communicate
18. Communicate Bulk Email • Best practices • Built-in SPAM compliance • User-friendly interface • Powerful metrics Examples • iContact • MailChimp • Vertical Response
19. Communicate Campaign Monitor & Learning Resources • Bulk Email Tool • Guides • Platform Independent • Best Practices • Will it Work http://www.campaignmonitor.com/resources/
20. Communicate Infographic Tools • Visually tell the story • Power in data • Trends in social spaces http://pinterest.com/kanter/nonprofit-infographics/ Examples • Visual.ly • Piktochart • easel.ly
21. Communicate Video Conferencing • Improve communication • Screen sharing • Reduce Travel Time • Live Streaming Examples • Skype • Google+ Hangout • GoToMeeting
22. Communicate SMS/Text Campaigns • Target new audience • Successful rural applications • No smart phone required • Mobile Fudraising http://seminars.idealware.org/mobile/full_mobile_diagram.pdf Examples • Frontline SMS • Twilio • Mobile Cause
23. Communicate Visualizing Data • Powerful storytelling • Interactive • Crowdsource Data Examples • Crowdmap • Tableau Public • Google Charts
24. Let the questions begin Lightening Round www.flickr.com/photos/22078151@N05/
25. Working well with others Collaborate
26. Collaborate File Sharing • No internal network required • Work with external folks • Manage version issues • Platform independant Examples • Dropbox • Google Drive • Box.net
27. Collaborate Project/Communication Management • Manage Communication • Track Tasks/Timelines • Threaded communication • Public Accountability Examples • BaseCamp • GroupSite • ActiveCollab
28. Collaborate Photo Sharing/Management • Free up internal resources • Optimized for the web • Built in editing tools • Multiple contributors Examples • Flickr • Picasa • PhotoBucket
29. Collaborate Video Management • Online storage • Optimized tools • Embeddable Examples • Vimeo • YouTube
30. Questions
31. The evolution of our communication Mobile
32. Mobile Mobile Payment • Easily accept credit cards • Special events payment • Connect to other accounts Examples • Square • Intuit • PayPal
33. Mobile Group Messaging • Special events coordination • Text, voice & Images • Across geographic boundaries • Cross-platform accessibility Credit Statement Examples • Skype • Voxer Walkie Talkie • WhatsAp
34. Mobile Responsive Web Design • One website to manage • Fits full range of devices • Mobile Email Examples • theparenttoolkit.org • pact360.org • mediaqueri.es
35. Let the questions begin Lightening Round www.flickr.com/photos/22078151@N05/
36. Multi-tasking at a whole new level Power Tools
37. Power Tools evernote.com
38. Power Tools Evernote • Notes, To Dos, Images, Web clips • Organize in a variety of ways • Sync across devices/platforms • Collaborate with others evernote.com
39. Power Tools If This Then That (IFTTT) ifttt.com
40. Power Tools If This Then That (IFTTT) • 51 Available Channels • Personal Recipes • Shared/Public Recipes • Works with API • Platform seeing a lot of growth ifttt.com
41. Power Tools If This Then That (IFTTT) | Example Recipes ifttt.com
42. Too good to pass up Honorable Mentions
43. Honorable Mentions Online Photo Editing • pixlr.com • Aviary.com Word/Tag Clouds • tagxedo.com • tagul.com
44. If you learn one thing today Wrapping It All Up
45. Wrapping It All Up The Keys To Efficiency • Support your specific goals, isn’t just “neat” • Works across platforms/devices • The more connected and integrated the better • Establish good habits, then add more to the mix
46. Wrapping It All Up Key Take Aways • Chose at least one thing new you will try next week • A lot of resources out there • Be creative about how technology can be applied • Multi-device options seeing growing demand and support
47. Ash Shepherd Strategy & Process ash@mod-lab.com www.mod-lab.com