Marketing Trends

Page © 2011 Ahead of Time GmbH Ahead of Time
Monty C. M. Metzger, CEO Ahead of Time Twitter ID: @montymetzger Marketing TRENDS Dani Komunikacija Rovinj, May 18th 2013

Page © 2010 monty.de Monty C.M. Metzger Grew up with
Tech 2

Entrepreneur at heart

4

Imagine. Envision. Build. 5

Ahead of Time Investment Advisors Ahead of Time Innovation. Investments.
Inspiration. „The people at Ahead of Time keep their finger on the pulse. They get how the industry works and, more importantly, have a great sense for where it is headed.“

Inspiration. „Ahead of Time believes in entrepreneurs who have the vision to disrupt an industry.“

Inspiration. Ahead of Time sources new deals, advises on investments and represents the entrepreneurs & investor.

Marketing Trends

The Innovation Hot-Spot Discovering the Unknown Source: Dr. Charles Savage

11 Mobile Planet

Mobile (R)Evolution 12

Air ! 13

Digital Oxygen 14

15 Mobile Media

Mobile (R)Evolution 16 There are more smartphones right now than there are personal computers.

Rapid Evolution of Internet Access Globally Smartphone > PC Shipments Within 2 Years Source: Morgan Stanley

18 Mobile

Mobile Internet Ramping Faster than Desktop Internet Did – Apple Leading Charge Source: Morgan Stanley - Note: *AOL subscribers data not available before CQ3:94; Netscape users limited to US only. Morgan Stanley Research estimates ~50MM netbooks have shipped in first 10 quarters since launch (10/07). Source: Company Reports , Morgan Stanley Research.

New Computing Cycles 10x More Devices Source: Morgan Stanley

21 Mobile Half of the internet connection are on mobile devices.

22 Mobile Mobile Web adoption is growing eight times faster then the adoption of the desktop internet ten years ago. So it is not even bigger, the change is even quicker.

How will the Future of Mobile look like? 23

Page © 2013 Ahead of Time GmbH Monty C.M. Metzger
- www.aheadoftime.de Next Generation Mobile 25

26 FIREFOX OS

27 UBUNTU Phone

28 Instant Translation Lexifone

FitBit 30

Airstrip Wireless Monitoring 31

AliveCor - iCar 32

Blood Pressure by Withings 33

Wifi Waage by Withings 34

Zlio Tracking Sleep 35

Page © 2012 Ahead of Time GmbH www.MONTY.de 36 Sensors
+ Data = Business

+ Data = Marketing

+ Data = Customer

Page © 2012 Ahead of Time GmbH www.MONTY.de 39 Data
Tsunami Context

40 Life logging

41 Google Glass

42 Google Glass

43 Telepathy

44 LEAP Motion

45 MYO Armwrist

- www.aheadoftime.de 46 Retail Revolution

- www.aheadoftime.de 47

Inspiration. MONOLITH offers Google Analytics for the Retail Industry.

- www.aheadoftime.de 54 Tesco Homeplus

- www.aheadoftime.de 57 No Frills

Inspiration. VICE Golf produces & offers premium golf balls at exceptional low pricing exclusively through online channels.

- www.aheadoftime.de 60 Social Impact

61 Charity Water

62 Charity Water

63 Charity Water At charity: water, we've always believed in the power of proof. We use 100% of all public donations to directly fund water projects for communities in need

65 Who gives a Crap

66 Who gives a Crap

67 Next Wave of Social Media

68 Social Reading RapGenius

69 Social Discovery Trailerpop

Inspiration. Trailerpop is an entertainment discovery service that combines movie trailers, gaming, curated lists and rewards

71 Social TV Tweek

72 Social Marketing Dropify

73 Social Teamwork Dropmark

74 Social Banking Fidor

DIGITAL TRENDS

Marketing Trends ‣ Mobile Planet ‣ Sensorconomy ‣ Context ‣ Retail Revolution ‣ Social Impact ‣ Next Wave of Social Ahead Of Time www.AHEADOFTIME.de

„there's a difference between knowing the path and walking the path“ Morpheus, Matrix 77

78 3 Marketing Innovation Rules

79 Start with Why!

81

82 Think Big

- www.aheadoftime.de 84 Dutch artist Florentijn Hofman created the bright-yellow duck, and it was built of PVC material in New Zealand by a company specializing in large sails.

85 Dream it, do it.

86 Dreams?

87 Think Big

- www.aheadoftime.de 90 We always overestimate the change that will occur in the next 8 months and underestimate the change that will occur in the next 8 years.

Page © 2011 Monty Metzger monty.de Ahead of Time Innovation.
Investments. Inspiration. Monty C. M. Metzger CEO & Founder web www.aheadoftime.de email [email protected] twitter @montymetzger blog http://blog.monty.de

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