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Refrigerator usage in typical household

Noopur Varma
February 22, 2014

Refrigerator usage in typical household

This is a small study about secondary usage of refrigerators in typical household scenario.

Noopur Varma

February 22, 2014
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  1. Research
    Methodology
    Anindita Saha
    Apoorva Jain
    Neelam Gulrajani
    Parul Joshi
    Noopur
    Anchor Faculty:
    Mamata Rao
    11 January 2013
    DRE
    DDE
    IID

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  2. Refrigerators
    in Everyday
    Life
    Role of

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  3. Purpose
    To identify patterns in usage
    To look for valuable insights
    To identify design opportunities, if any

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  4. Alternate Uses
    of Refrigerators in
    typical households
    ?
    ?

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  5. Scope
    It involves the study of the
    surroundings of a refrigerator in a
    typical household
    Sample includes mostly families,
    hence homogenous due to time
    constraint
    Limitations
    Concentration on exteriors

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  6. Methods
    Photo Documentation
    Observation

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  7. Data Collected
    (Sample Size: 52 Households)
    Effects of Location
    on Usage
    Location
    of Fridge in
    terms of
    dynamics
    Members Color
    Categories
    Location

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  8. Photo Documentation

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  9. Data Classi cation
    Level 1
    UTILITY
    FORGETTABLES
    EMOTIONAL
    DECORATIVE
    REMINDERS
    EATABLES

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  10. Data Classi cation
    Level 2

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  11. Color
    *Sample Size: 52 Households

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  12. Categories
    *Sample Size: 52 Households

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  13. Effects of Location
    on Usage
    *Sample Size: 52 Households

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  14. Location v/s
    No. of Members
    Members
    Members
    Members
    *Sample Size: 52 Households

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  15. Observations
    “Don’t panic - I’m just here
    for the stuff on your refrigerator”
    - Refrigerator tells the story of a household.
    - Magnets are properly aligned near the top, to keep
    them out of children’s reach.
    - Decorative pieces are again lined up near the
    top, i.e., at eye level.

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  16. - Refrigerators are an effective means
    of communication.
    - Magnets on the refrigerator have decorative,
    emotional or aspirational values.

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  17. Further
    Improvements
    Larger sample size
    More diversity in samples

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  18. Thank You.

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