Refrigerator usage in typical household

This is a small study about secondary usage of refrigerators in typical household scenario.

Transcript

1. Research Methodology Anindita Saha Apoorva Jain Neelam Gulrajani Parul Joshi Noopur Anchor Faculty: Mamata Rao 11 January 2013 DRE DDE IID
2. Refrigerators in Everyday Life Role of
3. Purpose To identify patterns in usage To look for valuable insights To identify design opportunities, if any
4. Alternate Uses of Refrigerators in typical households ? ?
5. Scope It involves the study of the surroundings of a refrigerator in a typical household Sample includes mostly families, hence homogenous due to time constraint Limitations Concentration on exteriors
6. Methods Photo Documentation Observation
7. Data Collected (Sample Size: 52 Households) Effects of Location on Usage Location of Fridge in terms of dynamics Members Color Categories Location
8. Photo Documentation
9. Data Classi cation Level 1 UTILITY FORGETTABLES EMOTIONAL DECORATIVE REMINDERS EATABLES
10. Data Classi cation Level 2
11. Color *Sample Size: 52 Households
12. Categories *Sample Size: 52 Households
13. Effects of Location on Usage *Sample Size: 52 Households
14. Location v/s No. of Members Members Members Members *Sample Size: 52 Households
15. Observations “Don’t panic - I’m just here for the stuff on your refrigerator” - Refrigerator tells the story of a household. - Magnets are properly aligned near the top, to keep them out of children’s reach. - Decorative pieces are again lined up near the top, i.e., at eye level.
16. - Refrigerators are an effective means of communication. - Magnets on the refrigerator have decorative, emotional or aspirational values.
17. Further Improvements Larger sample size More diversity in samples
18. Thank You.