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SEO: Story Effect Optimization

September 15, 2023

SEO: Story Effect Optimization

In this talk, Pascalle explains how you can optimise your (sales) pages by optimizing your stories.

Storytelling is an integral part of the conversion process. After all, views are not sales.

In this deck, you will find the StorySELLING framework that can be applied to any audience, industry, and niche to optimise the way you communicate your product or service.


September 15, 2023

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  1. 03

  2. It's all about getting eyeballs on your page...but then what?

    04 Views ≠ sales Levelling up your SEO
  3. How it works: 07 A framework for every niche. A

    framework for every industry. A framework for every audience. A framework that will turn lurkers into leads. Build the world The new world The challenge The problem The results The solution
  4. 08 Build the world bɪld ðə wɜːld: to make something

    by putting bricks or other materials together
  5. 09 The Problem ðə ˈprɒbləm: a situation, person, or thing

    that needs attention and needs to be dealt with or solved
  6. 10 The Challenge ðə ˈʧælɪnʤ: (the situation of being faced

    with) something that needs great mental or physical effort in order to be done successfully and therefore tests a person's ability
  7. The call to {Verb} Call to Think Call to Value

    Call to Share Call to Action Call to Inform Spark more than just a connection. 14
  8. #brightonSEO Or come say hello today! Contact Me +44 (0)

    7 884 007 074 [email protected] www.presentales.com Pascalle Bergmans #brightonSEO