WordPress Themes and Frameworks Explained

How do you choose a WordPress theme? In this WordCamp Ottawa presentation, I provide a structure for you to use when you select a WordPress theme.

Transcript

1. WordPress Themes and Frameworks Explained Richard Martin WordCamp Ottawa 2013 http://richardgmartin.me http://speakerdeck.com/richardmartin/wordpress-themes-and-frameworks-explained
2. Who Am I?
3. Who Am I? • Online entrepreneur in Ottawa
4. Who Am I? • Online entrepreneur in Ottawa • Product Marketing
5. Who Am I? • Online entrepreneur in Ottawa • Product Marketing
6. Who Am I? • Online entrepreneur in Ottawa • Product Marketing
7. Who Am I? • Online entrepreneur in Ottawa • Product Marketing http://richardgmartin.me Twitter: @richardgmartin
8. eLearning
9. eLearning
10. eLearning
11. eLearning
12. Online Client Programs
13. Online Client Programs
14. Online Client Programs
15. Online Client Programs
16. Physiotherapy Services
17. Physiotherapy Services Function to Fitness Physiotherapy and Fitness
18. Physiotherapy Services Function to Fitness Physiotherapy and Fitness
19. Why WordPress • Get found • Build credibility • Create evangelists
20. WordPress Themes and Frameworks
21. For what its worth ...
22. For what its worth ... • Want “your look” and you are a DIY
23. For what its worth ... • Want “your look” and you are a DIY • Prepare to invest the time and money
24. For what its worth ... • Want “your look” and you are a DIY • Prepare to invest the time and money • Want “your look” and no time or patience
25. For what its worth ... • Want “your look” and you are a DIY • Prepare to invest the time and money • Want “your look” and no time or patience • Hire an expert
26. For what its worth ... • Want “your look” and you are a DIY • Prepare to invest the time and money • Want “your look” and no time or patience • Hire an expert • Want a safe solution and limited money
27. For what its worth ... • Want “your look” and you are a DIY • Prepare to invest the time and money • Want “your look” and no time or patience • Hire an expert • Want a safe solution and limited money • Purchase a theme from leading vendor that matches “your look”
29. Foundation: WordPress
30. Structure: WordPress Themes & Frameworks Foundation: WordPress
31. Structure: WordPress Themes & Frameworks Functions: WordPress Plugins Foundation: WordPress
38. • Themes and plugins • WooThemes Playground (test.woothemes.com) • WooFramework • studiopress.com • Scribe, Premise, Genesis, hosting service • Child-Parent design with Genesis Framework • Widget oriented • 3rd party themes
39. What kind of website are you building?
44. Down to Brass Tacks
45. Pricing & Licensing • Price bundles • Upgrade options (lifetime support) • License restrictions
46. Structure • Layout • Sidebars/Content/Full width • Slider support • Templates • Blog • Landing page • Columns page • Home page design
47. Documentation
50. Ease of Configuration (and Customization)
54. http://www.woothemes.com/2013/04/case-study- stavanger-golf-club/ WooThemes Canvas customization case study.
56. Support
60. Case Study
66. hughmorgan.net • Goal: develop platform for personal brand and profile • Blog oriented - seo, social, and email marketing • Clearly communicate his services and qualifications to VCs, CEOs, marketing and sales VPs • Responsive • Originally on WordPress.com
69. Summary 1. Type of site are you building 2. Pricing 3. Licensing 4. Structure 5. Documentation 6. Ease of configuration and customization 7. Support
70. http://richardgmartin.me @richardgmartin http://speakerdeck.com/richardmartin/wordpress-themes-and-frameworks-explained