social media connecting & isolating

Social media connecting means using platforms like Facebook, Instagram, LinkedIn, to build and maintain relationships with people, communities, or brands.

It’s not just about “posting” — it’s about engaging and interacting.

Social media builds relationships between brands and customers, creates communities, encourages interaction, and increases trust.
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Transcript

1. Presented by: Shruti Panchal Social Media Connecting or Isolating VIBE TECH LABS
2. It builds relationships between brands and customers, creates communities, encourages interaction, and increases trust. Introduction Social media connecting means using platforms like Facebook, Instagram, LinkedIn, to build and maintain relationships with people, communities, or brands. It’s not just about “posting” - it’s about engaging and interacting.
3. People to People → Friends, family, and communities stay connected regardless of distance. People to Brands → Customers can talk directly with companies through comments, DMs, or live chats. Brand to Brand → Companies connect with partners, influencers, and industry networks. Communities → Groups form around shared interests (fitness, tech, art, etc.). How Social Media Connects
4. Two-way communication (not just one-sided like old ads). Real-time interaction (comments, likes, shares, messages). Emotional connection (storytelling, relatable content). Accessibility (anyone with internet can join in). Features of Social Media Connecting
5. Get the latest news quickly. Education information is easily available. News spread fast through tranding hashtags and post Provides awareness about global trends. useful sharing best ideas, talents and arts. Directly follow industry leaders, researchers, and influencers. How Social Media Supports Information & Knowledge Sharing
6. Loneliness : Too much scrolling = less real talk with family & friends. Seeing others’ “happy” life = feeling left out. Many online friends, but no deep connections. Stress : Always checking likes, comments, followers. Too many notifications = brain gets tired. Comparing yourself with others = pressure. Negative comments or bullying = emotional stress. Social Media - Loneliness and stress
7. Set time limits for social media. Focus on real connections (quality > quantity). Follow positive, educational accounts instead of negative ones. Digital detox days to reduce pressure. Balance & Solutions
8. Social Media Marketing is mainly a connecting tool – it builds trust, relationships, and communities between brands and customers. It encourages two-way communication, real-time interaction, and brand loyalty. But if misused (only ads, no engagement, ignoring feedback), it can become isolating, making people feel spammed or unheard. => Key Takeaway: Social media marketing connects when authentic and engaging, but isolates when impersonal and one-sided. Conclusion
9. THANK YOU VIBE TECH LABS Presented by: Shruti Panchal