for Charity 2014/15 Code for Charity is an initiative that aims to showcase that technology can be used to solve real problems that ultimately benefit the society.
2: Good Cause Projects for Serious Coders 1) Reach out to youth during IHL open houses and getting them to accomplish simple coding challenges to unlock fund for needy students 2) Reach out to the public during public event to unlock donations to benefit VWOs 1) Employees in companies to ‘give back’ through mentoring students 2) Work together with VWOs to create simple ICT solutions 3) Development of junior coders (tertiary students paired with professionals) 4) Show impact of coding for charitable causes Code for Charity: Getting serious & having fun via coding Thrust 1: Getting Everyone Involved
of Code for Charity (CFC) outreach events 2015 Jan Mar May Jul Sept Nov Code for Charity as part of Festival of Tech and Young Tech Fest Jan 2015 CFC@ Poly Open House Mar 2015 CFC@ Uni Open House
of Tech & Young Tech Fest (5 – 15 Sept 2015) Sat Sun Mon Tue Wed Thu Fri Sat Sun Mon Tue Code for Charity Infocomm Club Fiesta Main event* Satellite events Code in the Park Coding @ IDA Labs Industry Hackathons Tech Coys Open House Code in the Heartlands Coding classes in schools (Hour of Code) *Held at a prominent location e.g. Suntec, Raffles City Code Camps @ IHLs IDA Labs on Wheels Festival of Tech Young Tech Fest
of participating in Code for Charity 2015 Additional marketing mileage for existing donations High exposure of company’s CSR efforts Outreach and showcase booth provided* Exposure at Code for Charity IHLs’ Open Houses
in IDA Infocomm- Talent Portal Social Media Outreach Print Media (e.g Newspapers and Magazines) Outdoor bannerettes Media mentions in press releases Pre-publicity Videos and Radio Comprehensive publicity package for platinum sponsors
for Charity 2015: Sponsorship Option A1 Platinum Model 2 Universities Open House 5 Polytechnics Open House Poly Needy Students Fund Code for Charity Public Event Community Chest or Company’s adopted Charity e.g. Company pledges $30,000 $15,000 divided among 7 IHLs $15,000 Uni Needy Students Fund Booth at event for company’s tech showcase Participants performs 3 challenges to help unlock pledged funds SEPT 2015 MAR 2015 JAN 2015 Participants performs 3 challenges to help unlock pledged funds EDMs Bannerettes Infocomm Talent Portal Social Media Ads Publicity Video Print Media Radio Sponsor mentions, logos, collaterals in the following* Outreach to IHLs Outreach to Public
for Charity 2015: Sponsorship Option B1 Platinum Model Code for Charity Public Event Company’s specific adopted Charity Company pledges $30,000 to specific adopted Charity $30,000 Booth at event for company’s tech showcase SEPT 2015 Participants performs 3 challenges to help unlock pledged funds EDMs Bannerettes Infocomm Talent Portal Social Media Ads Publicity Video Print Media Radio Sponsor mentions, logos, collaterals in the following* Outreach to Public
A: Sponsorship packages for cash sponsorship at IHL open house and finale event (Sponsorship to IHLs’ Needy Students’ Fund and Community Chest) LEVELS BENEFITS A1: PLATINUM $30,000+ A2: GOLD $20,000 A3: SILVER $10,000 A4: BRONZE $5,000 Live mentions at Code for Charity IHL open house Jan – Polytechnics Mar – SMU,NTU n/a Sponsor logo at Code for Charity IHL open house booth Jan – Polytechnics Mar – SMU, NTU n/a Priority choice for booth space n/a n/a n/a Live mentions at Code for Charity public event n/a n/a n/a Sponsor logo on lamp post banners Sponsor promotion materials in public event goodie bag n/a n/a Allocated booth space Priority n/a Sponsor mentions on all media releases and other media contacts n/a n/a Sponsor name, logo, URL and any other marketing collaterals featured on the following EDMs Bannerettes Infocomm Talent Website Social Media Ads Pre-publicity Video Print Media Radio EDMs Bannerettes Infocomm Talent Website Social Media Ads Pre-publicity Video EDMs Bannerettes Infocomm Talent Website Social Media Ads EDMs Infocomm Talent Website Social Media Ads
B: Sponsorship packages for pledging existing donations at finale event (Sponsor’s preferred beneficiaries) LEVELS BENEFITS B1: PLATINUM $30,000+ B2: GOLD $20,000 B3: SILVER $10,000 B4: BRONZE $5,000 Priority choice for booth space n/a n/a n/a Live mentions at Code for Charity public event n/a n/a n/a Sponsor logo on lamp post banners Sponsor promotion materials in public event goodie bag n/a n/a Allocated booth space Priority n/a Sponsor mentions on all media releases and other media contacts n/a n/a Sponsor name, logo, URL and any other marketing collaterals featured on the following EDMs Bannerettes Infocomm Talent Website Social Media Ads Pre-publicity Video Print Media Radio EDMs Bannerettes Infocomm Talent Website Social Media Ads Pre-publicity Video EDMs Bannerettes Infocomm Talent Website Social Media Ads EDMs Infocomm Talent Website Social Media Ads
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