Being the Middleman - how to successfully sell iOS frameworks

My talk from http://nsconference.com in 2012.

This is what I learned about selling http://pspdfkit.com, an iOS PDF framework that supports annotation editing and text selection.

This was still before v2, *a lot* chanced since then (including a full rewrite of the cache) - but wanted to publish the slides nevertheless.

Transcript

1. Being the middleman peter steinberger how to successfully sell iOS frameworks
3. @steipete
5. yay by-products! lets you make money twice!
6. marketing
7. @steipete
12. payments
17. choices!
18. support
25. automate
26. automate building
27. automate documentation
28. automate uploading
29. automate backup
30. automate versioning
33. steipete@steipete-mbp-i7 ~/Documents/Projects/PSPDFKit $ rake deploy (in /Users/steipete/Documents/Projects/PSPDFKit) Clean docs Compiling Titanium DEMO module... Uploading Titanium Module... Titanium uploaded! Compiling Titanium FULL module... Compiling PSPDFKit.famework... Finished compiling of PSPDFKit.framework Creating Appledoc... Appledoc created. Uploading... Counting objects: 106, done. Delta compression using up to 8 threads. Compressing objects: 100% (61/61), done. Writing objects: 100% (61/61), 25.09 KiB, done. Total 61 (delta 55), reused 0 (delta 0) To git@github.com:steipete/PSPDFKit-Demo.git 1b493c4..9350558 gh-pages -> gh-pages Archiving v1.9.7 to /Users/steipete/Dropbox/Backup-PSPDFKit/v1.9.7/ Uploading binary... Uploading source... Everything uploaded!
36. protect your business
41. thanks!
42. peter steinberger twitter+github: @steipete