Covering Texas high school football

Transcript

1. Texas Center for Community Journalism
2. PART 1
3. IMPORTANCE OF WHAT WE DO •THE MOST IMPORTANT CONTENT IN YOUR PAPER AUGUST – DECEMBER. •THE MOST LOYAL, CONSISTENT READERS
4. YOU’RE A JOURNALIST •FAIR & ACCURATE REPORT; VERIFY INFORMATION •RESEARCH, INTERVIEW & OBSERVE THOROUGHLY •REPORT WHAT HAPPENED — POPULAR OR NOT •ACT INDEPENDENTLY •BE ACCOUNTABLE FOR MISTAKES
5. REMAINING UNBIASED
6. THE CHANGING WORLD OF SPORTS MEDIA •MISSION IS THE SAME •SPORTS READERSHIP IS HIGHER THAN EVER •FANS EXPECT PRINT AND MOBILE CONTENT •70% OF WEB AND MOBILE TRAFFIC
7. WHAT’S DIFFERENT? REPORT IN-GAME AND IMMEDIATELY AFTER QUICK TO THE WEB AFTER THE GAME PHOTOS AND VIDEO ONLINE AND SOCIAL WRITE-THROUGH ONLINE GAMERS IN-DEPTH CONTENT — FEATURES AND ANALYSIS — IN PRINT
8. DEALING WITH HIGH SCHOOLERS
9. COVERING YOUR BEAT •THE TEAM — HISTORY, PLAYERS, COACHES, RIVALS •EVENTS — FROM PRACTICE TO POSTGAME •PLAYERS AND COACHES — ON AND OFF THE FIELD •SCHOOL — FINANCES, FACILITIES, FUNDRAISING, PERSONNEL DECISIONS AND IMPROPRIETIES
10. WORKING WITH COACHES & OTHERS WHAT ARE SOME CONCERNS A COACH MIGHT HAVE?
11. PART 2
12. TYPES OF STORIES •GAMERS •PREVIEWS & ANALYSIS •PLAYER FEATURES •TEAM FEATURES •ENTERPRISE REPORTING
13. EXPLAINING IT ALL
14. WRITE TO ATTRACT READERS •HEADLINES HAVE CHANGED… HAVE YOURS? •WRITE ‘VISUALLY’ •AVOID CLICHÉS AND WORDPLAY •GET IT RIGHT AND DON’T EDITORIALIZE •WRITE ACTIVELY & CONCISELY — KILL UNNECESSARY WORDS AND USE ACTIVE VERBS
15. PACKAGING STORIES •VIDEO INTERVIEWS OF COACHES & PLAYERS •LINK ONLINE & SOCIAL AND TEASE PRINT / VICE-VERSA •PRE-GAME COVERAGE & ANALYSIS •IN-GAME SOCIAL MEDIA — ON TIME REPORTING •POSTGAME INTERVIEWS AND WHY THINGS HAPPENED