TPB Affiliate Proposal

Transcript

1. Presented by: A Digital Partnership with the Tourism Promotions Board!
2. WHY 66 MILLION?
3. ! ! 66 MILLION 10 million inbound tourists 56 million domestic tourists by 2016
4. National Tourism Development Plan
5. ! ! We care about this goal. But why is the Internet relevant to this strategy?
6. ! ! Influence of content in travel industry. TNOOZ. 7 March 2013. More than half are influenced by the INTERNET when planning their trips.
7. ! ! In fact, over 60% of travelers now begin research by going ONLINE. Online travel market. European Travel Commission. 29 June 2013.
8. ! ! wego.com Fifty-seven percent (57%) of travel reservations last year were made ONLINE. Internet travel hotel booking statistics. Statistic Brain. 18 June 2013. | With sources from eTrack, eMarketer, and Alexa.com.
9. ! ! The online travel industry is worth US$ 300 BILLION. And it’s growing fastest in Asia Pacific and the Middle East. Online travel market. European Travel Commission. 29 June 2013. | Cramer online travel stocks — miles apart. CNBC. 6 March 2013.
10. ! ! ? Does your travel website transform INSPIRATION into ACTION?
11. ! ! INSPIRATION “I want to go to the Philippines.”
12. ! ! ACTION “I will go to the Philippines!”
13. ! ! ACTION Fly ! Stay ! Do Stuff
14. ! ! ACTION Airline ! Hotel ! Activity
15. ! ! ACTION
16. ! ! wego.com The first step to having more fun in the Philippines is getting there.
17. ! ! wego.com IDEA: Add a flight search feature to your website.
19. ! !
21. ! ! We can make your website not just pretty but functional.
24. ! ! Increase your site engagement by opening the door to action right at your website.
26. *Search box provided can be customized to look more consistent with your website’s style.
27. WHY WEGO?
28. ! ! Wego is like a grocery store. It’s a traveler’s one-stop shop for travel deals and promos.
31. ! ! Including huge online travel agencies and aggregators.! We have prestigious hotel chain partners.!
32. ! ! And major commercial airlines from all over the world.!
33. ! ! By the way, we are NOT! an online travel agency.
34. ! ! As a grocery store, Wego partners with OTAs, carriers, and hotels, so we can show products over several hundreds of websites in one click.
35. ! ! Wego is a travel search engine— a powerful service that serves up flights, accommodation, and deals from over 700 websites.
36. ! ! wego.com Hotel Chain OTA Internal Listing OTA
37. ! ! OTAs have their own booking system.
38. ! ! wego.com On Wego, customers book directly with our partners.
39. ! ! wego.com Online travel market. European Travel Commission. 29 June 2013. We allow customers to compare.
40. ! ! COMPARE Prices
41. ! ! COMPARE Perks
42. ! ! COMPARE Comfort
43. ! ! COMPARE Service
44. ! ! COMPARE Quality    
45. Perks of becoming a Wego Affiliate!
46. ! ! PhP 26,480.00 Cathay Pacific Singapore — Hong Kong — Manila CX712 / CX905 (2H layover) DEPARTS Mon 2/12/2013 at 14:00 ARRIVES Mon 2/12/2013 at 20:05 Manila — Hong Kong – Singapore CX 905 / CX 711 (2H 40M layover) DEPARTS Wed 11/12/2013 at 11:00 ARRIVES Wed 11/12/2013 at 13:20 PhP 9,712.00 Philippine Airlines Singapore — Manila PR 512 (SIN — MNL) DEPARTS Mon 2/12/2013 at 20:10 ARRIVES Mon 2/12/2013 at 23:45 Manila —Singapore PR 511 (MNL — SIN) DEPARTS Wed 11/12/2013 at 06:00 ARRIVES Wed 11/12/2013 at 09:35 PhP 22,120.00 Singapore Airlines Singapore — Manila SQ 912 (SIN — MNL) DEPARTS Mon 2/12/2013 at 12:10 ARRIVES Mon 2/12/2013 at 23:45 Manila —Singapore SQ 919 (MNL — SIN) DEPARTS Wed 11/12/2013 at 06:00 ARRIVES Wed 11/12/2013 at 09:35 #1: Ability to highlight local airlines and online travel agencies in search results.
47. ! ! PhP 9,712.00 Philippine Airlines (Newshan) Singapore — Manila PR 512 (SIN — MNL) DEPARTS Mon 2/12/2013 at 20:10 ARRIVES Mon 2/12/2013 at 23:45 Manila —Singapore PR 511 (MNL — SIN) DEPARTS Wed 11/12/2013 at 06:00 ARRIVES Wed 11/12/2013 at 09:35 PhP 9,712.00 Philippine Airlines (tripmoba) Singapore — Manila PR 512 (SIN — MNL) DEPARTS Mon 2/12/2013 at 20:10 ARRIVES Mon 2/12/2013 at 23:45 Manila —Singapore PR 511 (MNL — SIN) DEPARTS Wed 11/12/2013 at 06:00 ARRIVES Wed 11/12/2013 at 09:35 PhP 9,712.00 Philippine Airlines (eDreams) Singapore — Manila PR 512 (SIN — MNL) DEPARTS Mon 2/12/2013 at 20:10 ARRIVES Mon 2/12/2013 at 23:45 Manila —Singapore PR 511 (MNL — SIN) DEPARTS Wed 11/12/2013 at 06:00 ARRIVES Wed 11/12/2013 at 09:35 #1: Ability to highlight local airlines and online travel agencies in search results.
49. ! ! #2: Wego affiliates that drive traffic to our site get a chance to earn commission through our revenue-sharing agreement.
50. ! ! wego.com Earnings each month will be split 60% – 40% in your favor. 60%! Earnings come from paid clicks and successful bookings directly referred by the affiliate website. Value of earnings depend on the commercial deals with travel suppliers.
51. ! ! #3: Access to Wego data on Philippine tourism to help refine your own marketing strategy
52. ! ! Consumer insights can reveal to you their favorite destinations and seasons for traveling, when they begin planning and booking their vacations, and other travel habits.
53. ! ! Sale! #4: Get 15% off on Wego advertising solutions including our (re)targeting tools.
54. ! ! We use digital advertising technology to ensure that people are not just seeing your ads. They’re clicking on them, too.
55. ! ! We show your ads only to visitors who will find your products and offers relevant. We can tell who they are based on their behavior on our website.
56. ! ! We show your ads only to visitors who will find your products and offers relevant. We can tell who they are based on their behavior on our website.
57. ! ! We show your ads only to visitors who will find your products and offers relevant. We can tell who they are based on their behavior on our website.
58. ! ! wego.com Click-through rate (CTR) of 0.1% | Ten horrifying stats about display advertising. HubSpot. 29 April 2013. The average online ad is only clicked 0.1% of the time.
59. ! ! wego.com Click-through rate (CTR) averages between 0.5 percent to three percent (3%) and can go as high as five percent (5%). Ads on Wego are five times more likely to be clicked.
60. Wego is the next step in your EXPANSION STRATEGY.
61. ! ! wego.com Let us be your online partner.
62. ! ! wego.com In the same way that these awesome websites partnered with us.
63. ! ! I Abu Dhabi Tourism Board — visitabudhabi.ae
64. ! ! I Melbourne Airport — melbourneairport.com.au
65. ! ! I Nine MSN — Australia’s #1 entertainment portal (travel.ninemsn.com.au)
66. ! ! I Saudi Tourism — sauditourism.sa/en
67. ! ! I Yahoo! News Philippines — ph.news.yahoo.com
68. ! ! I Yahoo! News Singapore — sg.news.yahoo.com
69. ! ! I Singapore Tourism Board — yoursingapore.com
70. Case Study: escapeflight.com! Escape Flight is a travel search service in Europe that lets you pick a destination for a weekend getaway based on the cheapest, closest, and sunniest destinations.
71. Case Study: escapeflight.com! Using our application programming interface (API), Escape Flight developers combined our flights data with third-party weather data to come up with unique travel recommendations.
73. PART 1: LANDING PAGE!
75. PART 2: DESTINATIONS!
77. PART 3: FLIGHT OPTIONS!
80. PART 4: TRAVEL FEATURE!
82. Interested to hook up with Wego? We’re excited to talk!
83. And you can learn more by visiting WegoAffiliateNetwork.com!
85. Or check out this new site:! WAN.travel!
87. ! ! wego.com Contact Wego’s dedicated Philippine Market Development Manager:! ELIZA J. DIAZ Email: liz@wego.com! Skype: lizjdiaz LinkedIn: sg.linkedin.com/in/elizadiaz!