I will present a framework that helps CX professionals to structure their change management activities when implementing improvements in service delivery. Adopting a staff centric approach helps mitigate the risk of rejection.
Hi! I’m a customer experience design strategist with over 10 years experience in creating products/services that resonate with customers across channels and drive more business value. I'm currently strategising the future of radio at the Australian Broadcasting Corporation whilst also enabling the organisation to fully leverage audience empathy.