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Webstock '12: Adam Lisagor - Lonely Pan Flute
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webstock
April 04, 2012
Technology
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Webstock '12: Adam Lisagor - Lonely Pan Flute
Slides from Adam's presentation at Webstock '12
webstock
April 04, 2012
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Transcript
Hi. I’m Adam.
None
“How to Make a Sandwich”
“How to Make a Sandwich”
CLIENTS ARE THE WORST
None
EAT THE DOG FOOD
A SURVEY (let’s all eat the dog food)
None
None
PICKING THE PROJECT
THE PRODUCT IS A CHARACTER (putting lipstick on a pig)
FEEL THE BURN
THE TREATMENT (dancing about architecture)
None
None
TYPES OF CLIENTS
None
TYPES OF CLIENTS
BE YOUR OWN CLIENT
None
None
MANAGE EXPECTATIONS
None
MANAGE EXPECTATIONS
THE FEEDBACK LOOP
HOW TO GET AHEAD IN ADVERTISING
None
CHALLENGE ASSUMPTIONS
IT’S ALL ABOUT STORY (No, it’s not. Shut up.)
THE HUMAN ELEMENT (Gah. Just stop.)
“Always make your work be personal, and you never have
to lie. If you lie, you will only trip yourself up. You will always get caught in a lie.” - Francis Ford Coppola
TASTE
CLOSE ENOUGH FOR JAZZ
BEHOLDEN
THE CHALLENGE
THE MONEY
BE NICE
NO
None
None
Thank you.