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Misconceptions of Design Thinking

B421ef1d479124a64323e42e3c266366?s=47 yosukeonishi
February 06, 2022

Misconceptions of Design Thinking

B421ef1d479124a64323e42e3c266366?s=128

yosukeonishi

February 06, 2022
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  1. :PTVLF0OJTIJ  ʮσβΠϯࢥߟʯͷ Α͋͘Δޡղ

  2. ‣ ʮσβΠφʔʯ͚͕ͩɺσβΠφʔͰ͋Δ ‣ ϖϧιφͱ͸ɺ໊લ΍ੑผɺ೥ྸɺ৬ۀɺډॅ஍ɺإࣸਅͰϢʔ βʔΛදݱͨ͠΋ͷͰ͋Δ ‣ ޓ͍ͷҙݟ͸൱ఆͤͣɺ๙Ίশ͑߹͏΂͖Ͱ͋Δ ‣ ʮ69ʯͱ͸ɺϢʔβʔͷମݧΛσβΠϯ͢Δ͜ͱͰ͋Δ ‣

    σβΠϯʹඞཁͳʮڞײʯͱ͸ɺʮͦΕɺ͘͢͝෼͔Δʯͱ͍͏ ײ৘Ͱ͋Δ ‣ ߟ͔͑ͯΒɺ࡞Δ ‣ ໰୊ղܾͱ͸ʮਐาʯͷ͜ͱͰ͋Δ
  3. ͢΂ͯɺޡղͰ͢ɻ

  4. ʷʮσβΠφʔʯ͚͕ͩɺσβΠφʔͰ͋Δ ‣ σβΠφʔͷϰΟΫλʔɾύύωοΫʢʣ͸ʮصͷͻ͖ग़͠Λ૟আ͠੔ཧ͢ Δ͜ͱ΋ɺຒ෬ࣃʢ·͍;͘͠ʣΛൈ͘͜ͱ΋ɺΞοϓϧύΠΛম͘͜ͱ΋ɺాࣷ໺ٿ ͷ૊Έ߹ΘͤΛܾΊΔ͜ͱ΋ɺࢠڙΛڭҭ͢Δ͜ͱ΋ɺ͢΂ͯσβΠϯͰ͋Δɻʯͱड़ ΂͍ͯ·͢ɻ ‣ Ո۩΍৯ثɺص͸࡞ΒΕͨͱ͖ʹ׬੒͢ΔͷͰ͸͋Γ·ͤΜɻ ‣ ࢲ͕ͨͪՈ۩ͷ഑ஔΛߟ͑ͨΓɺྉཧͱ৯ثͷ૊Έ߹ΘͤΛߟ͑ͨΓɺ࡞ۀ͕͠΍͍͢

    Α͏ʹصΛ੔ཧ͢Δ͜ͱ΋σβΠϯͰ͢ɻ ‣ ʮσβΠφʔʯ͚͕ͩσβΠϯΛ࣮ફ͍ͯ͠ΔͷͰ͸͋Γ·ͤΜɻ ‣ ʮਓ͸ͩΕͰ΋σβΠφʔͰ͋ΔʯͷͰ͢ɻ ࢀߟจݙɿϰΟΫλʔɾύύωοΫ  ʰੜ͖ͷͼΔͨΊͷσβΠϯʱথจࣾ
  5. ʷϖϧιφͱ͸ɺ໊લ΍ੑผɺ೥ྸɺ৬ۀɺډॅ ஍ɺإࣸਅͰϢʔβʔΛදݱͨ͠΋ͷͰ͋Δ ‣ ໊લ΍ੑผɺ೥ྸɺ৬ۀɺډॅ஍ɺإࣸਅͳͲͷσϞάϥϑΟοΫͳϖϧιφΛ࢖͏͜ ͱʹ͸ೋͭͷةݥੑ͕͋Γ·͢ɻ ‣ Ұ͕ͭʮฏۉతͳਓؒʯͷଘࡏΛԾఆ͍ͯ͠Δ͜ͱͰ͋Γɺ΋͏Ұ͕ͭੑผ΍೥ྸɺ৬ ۀͳͲͷଐੑ͔ΒεςϨΦλΠϓͳݟํͰਓ֨Λ൑அͯ͠͠·͏͜ͱͰ͢ɻ ‣ ͜ͷੈքʹϚάϦοτ͕ඳ͘Α͏ͳʮฏۉతͳਓؒʯ͸୭Ұਓͱ࣮ͯ͠ࡏ͠·ͤΜɻ

    ‣ ·ͨɺֶߍͰ͸ʮઌੜʯͰ͋Δਓ͕ՈఉͰ͸ʮ฼ʯͰ͋ΔΑ͏ʹɺਓ֨͸৔໘΍ਓؒؔ ܎ʹԠͯ͡มԽ͠·͢ɻ ‣ ϢʔβʔΛཧղ͢Δ্Ͱେ੾ͳ͜ͱ͸ɺ൴Β͕ͲͷΑ͏ͳঢ়گʢίϯςΫετʣʹஔ͔ Ε͍ͯΔ͔Λ஌Δ͜ͱͰ͢ɻ ࢀߟจݙɿ"MBO$PPQFS 3PCFSU3FJNBOO %BWJE$SPOJO  ʰ"CPVU'BDFΠϯλϥΫγϣϯσβΠϯͷۃҙʱΞεΩʔɾϝσΟΞϫʔΫε
  6. ʷޓ͍ͷҙݟ͸൱ఆͤͣɺ๙Ίশ͑߹͏΂͖Ͱ͋ Δ ‣ ʮ৺ཧత҆શੑʯͱ͸ʮײ͡Α͋͘ΔͨΊʹɺ୭΋͕͍ͭ΋૬खͷҙݟʹࢍ੒͢Δ͜ ͱʯͰ͸͋Γ·ͤΜɻ ‣ ʮ཰௚Ͱ͋Δͱ͍͏͜ͱͰ͋Γɺݐઃతʹ൓ରͨ͠Γؾ݉Ͷͳ͘ߟ͑Λަ׵͠߹ͬͨΓ Ͱ͖Δͱ͍͏͜ͱʯͰ͢ɻ ‣ σβΠϯʹٻΊΒΕΔଶ౓ͱ͸ɺଞऀͷਓ֨Λʮߠఆʯ͢Δ͜ͱͰ΋ͳ͚Ε͹ʮ൱ఆʯ

    ͢Δ͜ͱͰ΋ͳ͘ɺΞΠσΞΛʮ൷൑ʯ͢Δ͜ͱͰ͢ɻ ‣ ͦΕ͸ઈରతͳਖ਼ղΛ௥ٻ͢Δ͜ͱͰ΋ͳ͚Ε͹ɺʮΈΜͳ͕ͪͬͯɺΈΜͳ͍͍ʯͱ ޓ͍ͷओுΛೝΊ߹͏͜ͱͰ΋͋Γ·ͤΜɻ ‣ ΞΠσΞΛચ࿅ͤ͞ΔͨΊʹඞཁͳ͜ͱ͸ɺٞ࿦ʹࢀՃ͢Δϝϯόʔ͕ޓ͍ʹೲಘ͠͏ Δ૬ޓཧղΛݟग़͠ɺܾஅ͢Δ͜ͱͰ͢ɻ ࢀߟจݙɿΤΠϛʔɾ$ɾΤυϞϯυιϯ  ʰڪΕͷͳ͍૊৫ʮ৺ཧత҆શੑʯֶ͕शɾΠϊϕʔγϣϯɾ੒௕Λ΋ͨΒ͢ʱӳ࣏ग़൛
  7. ʷʮ69ʯͱ͸ɺϢʔβʔͷମݧΛσβΠϯ͢Δ͜ ͱͰ͋Δ ‣ Ϣʔβʔ͕࡞ۀΛڧ੍͞ΕΔঢ়ଶΛʮϞʔμϧʯɺࣗ༝ʹ࡞ۀΛߦ͏͜ͱ͕Ͱ͖Δঢ়ଶ ΛʮϞʔυϨεʯͱݺͼ·͢ɻ ‣ Πε͸ߴ͍ͱ͜ΖʹखΛ৳͹ͨ͢Ίͷ౿Έ୆ʹ΋ͳΓ·͢ɻ ‣ ΋͢͠ΘΔ͜ͱ͔͠Ͱ͖ͳ͍Α͏ʹΠεͷػೳ͕཈੍͞Ε͍ͯΕ͹ɺͦΕ͸ͱͯ΋ෆศ ͳ΋ͷʹͳΔͰ͠ΐ͏ɻ

    ‣ ϢʔβʔͷମݧΛίϯτϩʔϧ͠Α͏ͱͯ͠͸͍͚·ͤΜɻ69ͱ͸ʮݸਓతͰओ؍తͳ ΋ͷʯͰ͢ɻ ‣ Ϣʔβʔ͕ͲͷΑ͏ͳঢ়گʹஔ͔Ε͍ͯΔ͔ʹΑͬͯɺϓϩμΫτΛͲͷΑ͏ʹ࢖͍ɺ ͲͷΑ͏ʹײ͡Δ͔͸ҟͳΓ·͢ɻ ‣ ϓϩμΫτͱͷؔΘΓํΛܾΊΔͷ͸σβΠφʔͰ͸ͳ͘ɺϢʔβʔͰ͢ɻ ‣ ࢲ͕ͨͪ໨ࢦ͢΂͖ͳͷ͸ɺ69Λखֻ͔Γͱͯ͠σβΠϯ͢Δ͜ͱͰ͢ɻ ࢀߟจݙɿࠇਢਖ਼໌  ʰ69ݪ࿦ϢʔβϏϦςΟ͔Β69΁ʱۙ୅ՊֶࣾɺιγΦϝσΟΞגࣜձࣾ  ʰΦϒδΣΫτࢦ޲6*σβΠϯ࢖͍΍͍͢ιϑτ΢ΣΞͷݪཧʱٕज़ධ࿦ࣾ
  8. ʷσβΠϯʹඞཁͳʮڞײʯͱ͸ɺʮͦΕɺ͢͝ ͘෼͔Δʯͱ͍͏ײ৘Ͱ͋Δ ‣ ʮڞײʯΛҙຯ͢Δӳޠʹ͸ೋͭͷҟͳΔݴ༿͕͋Γ·͢ɻ ‣ Ұ͕ͭʮγϯύγʔʢTZNQBUIZʣʯͰ͋ΓɺଞऀͱࣗݾΛॏͶͳ͕ΒଞऀΛࣗݾͷΑ͏ ʹཧղ͢Δ͜ͱͰ͢ɻ ‣ ΋͏Ұ͕ͭʮΤϯύγʔʢFNQBUIZʣʯͰ͋ΓɺଞऀͱࣗݾΛ෼͔ͪͳ͕Β΋ଞऀΛଞ ऀͱͯ͠ཧղ͢Δ͜ͱͰ͢ɻ

    ‣ γϯύγʔͰ͸ࣗ෼ͱ૬खͷؾ࣋ͪ͸ಉ͡Ͱ͋Δඞཁ͕͋Γ·͕͢ɺΤϯύγʔʹ͓͍ ͯ͸ࣗ෼ͷؾ࣋ͪͱҟͳ͍ͬͯͯ΋ɺ૬खͷؾ࣋ͪΛ૝૾͢Δඞཁ͕͋Γ·͢ɻ ‣ γϯύγʔ͸ଞऀͷஔ͔Εͨঢ়گʹ͓͚Δࣗ෼ࣗ਎Λཧղ͢Δ͜ͱͰ͋ͬͯɺଞऀΛཧ ղ͢Δ͜ͱͩͱ͸ඞͣ͠΋ݴ͑·ͤΜɻ ‣ ҩऀ͸පؾͷ౰ࣄऀʹͳΔ͜ͱ͸Ͱ͖·ͤΜ͕ɺױऀͱͷର࿩ʹΑΔΤϯύγʔΛ௨͡ ͯױऀͷ঱ঢ়Λཧղ͍ͯ͠·͢ɻ ‣ ϢʔβʔΛཧղ͢Δʹ͸ɺγϯύγʔͱΤϯύγʔͷ૒ํΛಇ͔ͤΔඞཁ͕͋Γ·͢ɻ ࢀߟจݙɿʰଞऀͷۺΛཤ͘165:0634&-'*/40.&0/&`44)0&4ΞφʔΩοΫɾΤϯύγʔͷ͢͢ΊʱϒϨΠσΟΈ͔͜  จ᥁य़ळ
  9. ʷߟ͔͑ͯΒɺ࡞Δ ‣ ࠭৔Ͱ༡ͿࢠͲ΋ͨͪ͸ʮ࠭ͷ͓৓ʯΛߟ͔͑ͯΒ࡞ΔͷͰ͸ͳ͘ɺ࡞Γͳ͕Βߟ͑ͯ ͍·͢ɻ ‣ จষΛॻ࣌͘͸ʮߟ͔͑ͯΒॻ͘ʯͷͰ͸ͳ͘ɺʮॻ͖ͳ͕Βߟ͍͑ͯΔʯ͸ͣͰ͢ɻ ‣ ϛϡʔδγϟϯ͸ָثΛԋ૗ͯ͠ҰͭҰͭͷԻΛ͔֬Ίͳ͕ΒԻָΛੜΈग़͠ɺγΣϑ ͸ຯΛ͔֬Ίͳ͕ΒྉཧΛ࢓্͛·͢ɻ ‣

    ΋ͷͮ͘Γ͸ʮߟ͔͑ͯΒɺ࡞ΔʯͷͰ͸ͳ͘ɺʮ࡞Γͳ͕Βɺߟ͑ΔʯͷͰ͢ɻ ‣ σβΠϯࢥߟʹ͓͚Δϓϩηε͕ʮઢܗʯͰ͸ͳ͘ɺʮඇઢܗʯͰ͋ΔͱݴΘΕΔͷ͸ ͜ͷ͜ͱ͕ཧ༝Ͱ͢ɻ ࢀߟจݙɿਢӬ߶࢘  ʰσβΠϯͷ஌ܙ৘ใσβΠϯ͔Βࣾձͷ͔ͨͪͮ͘Γ΁ʱϑΟϧϜΞʔτࣾɺςΟϜɾΠϯΰϧυ  ʰϝΠΩϯάਓྨֶɾߟݹֶɾܳज़ɾݐஙʱࠨӈࣾ
  10. ʷ໰୊ղܾͱ͸ʮਐาʯͷ͜ͱͰ͋Δ ‣ σβΠϯͷݱ৔Ͱ͸ɺʮݱࡏʢ"T*Tʣʯͱʮະདྷʢ5P#Fʣʯʹߴ௿ࠩΛ෇͚ͨදݱΛ Α͘໨ͷ౰ͨΓʹ͠·͢ɻ ‣ ͔͠͠ɺ͜Ε͸ະདྷΛʮൃలͨࣾ͠ձʯͱଊ͑Δ൓໘ɺݱ୅ʹੜ͖Δࢲͨͪ΍ҟͳΔจ ԽͰ฻Β͢ਓʑΛʮະ੒ख़ͳࣾձʯͱͯ͠໰୊ࢹ͢Δ୯७ͳਐา࢙؍ʹࠜࠩͨ͠ߟ͑ํ ʹܨ͕ΔڪΕ͕͋Γ·͢ɻ ‣ ۭΛඈͿ͜ͱ͕ग़དྷͳ͘ͳͬͨϖϯΪϯ΍μνϣ΢ͷཌྷ͸ୀԽͨ͠΋ͷͳͷͰ͠ΐ͏

    ͔ɻͦΕͱ΋ɺਐԽͨ͠΋ͷͳͷͰ͠ΐ͏͔ɻ ‣ ࣌୅ͷܦաʹΑͬͯࢲͨͪͷ؀ڥ͸มԽ͠·͢ɻ ‣ ࠓ·Ͱద߹͍ͯͨ͠؀ڥ͕ద߹͠ͳ͘ͳΔ͔Βͦ͜ɺࢲͨͪ͸໰୊Λղܾ͢Δඞཁ͕͋ Γ·͢ɻ ‣ ໰୊ղܾͱ͸ʮਐาʯΛҙຯ͢ΔͷͰ͸ͳ͘ɺͦͷ࣌ʑͷঢ়گʹ߹Θͤͨʮௐ࿨ʯͰ͋ Δͱཧղ͢΂͖Ͱ͢ɻ ࢀߟจݙɿϢΫεΩϡϧ  ʰੜ෺͔Βݟͨੈքʱؠ೾ॻళɺਂᖒ௚ਓ  ʰσβΠϯͷྠֲʱ5050ग़൛
  11. ࢲͨͪʹඞཁͳͷ͸ɺ ʮσβΠϯʯͰ͢ɻ