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The Crazy Ones

The Crazy Ones

Release your inner visionary to launch a project, start a business, change the world.

Alex Obenauer

October 12, 2011
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  1. The Crazy Ones Release your inner visionary to launch a

    project, start a business, change the world.
  2. Every idea is worth pursuing. Some of the world’s biggest

    successes grew out of entirely different ideas.
  3. “Because the people who are crazy enough to think they

    can change the world, are the ones who do.” Apple’s “Think Different” campaign
  4. Talk. Talk to people. Talk to a lot of different

    people. Listen to people’s problems, bounce ideas off of them.
  5. Stick to your guns. Your project should have a vision

    or goal, and you should stick to it.
  6. Innovate. You have a great idea. You really love it.

    Then you find out someone else already made it. Don’t give it up! Very few ideas are completely new. Find a way to innovate. Maximize on the idea. Give in to your original passion for the idea.
  7. Discover your M.V.P. Then build it. Focusing on an M.V.P.

    allows you to launch earlier, get real feedback sooner, and build momentum.
  8. “The hard part is to figure out the fewest possible

    features that could possibly accomplish your company’s goals.” Eric Ries, creator of the Lean Startup methodology
  9. Play to your strengths. Know and use your strengths. Trying

    to work to your weaknesses will cause you to waste tons of time putting in a lot of effort for a bad result.
  10. Inject personality in to what you do. What you create

    needs personality in it for people to connect with it on an emotional level.