Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Features
Speaker Deck
PRO
Sign in
Sign up for free
Search
Search
Design, systems, people - World Usability Day P...
Search
Andy Lobban
November 17, 2018
Design
1k
2
Share
Embed
Copy iframe code
Copy JS code
Copy link
Start on current slide
Design, systems, people - World Usability Day Poznań 2018
World Usability Day Poznań 2018
Andy Lobban
November 17, 2018
Other Decks in Design
See All in Design
設計の進め方と 品質特性品質特性
harakeishi
0
950
AIスライド生成を進化させるMDファイル
kenichiota0711
1
1.6k
エンジニアがAI活用してスライドデザインできる世界が来たよ!
kaikou
1
370
Drawing_for_Anim_Final_PDF.pdf
lynteo
2
170
The Art of Caring
klemens
0
380
test deck title
shotamatsuo
0
1.5k
速く作れるかではなく、速く学べるか ― 学習ループを回すパイロットの途中報告
nagata03
0
590
「使いやすさ」だけでは、「勝てる」サービスにはならない。〜KPIとUXの分断を埋める、サービス戦略という「指針」〜
nbkouhou
2
540
Saving_the_King_-_Storyboard.pdf
terencebasart
0
260
root COMPANY DECK / We are hiring!
root_recruit
3
30k
工房としてのAI ── デザイナー、作家、ビルダー
hiranotomoki
0
390
【CEDEC2026】『Shadowverse: Worlds Beyond』続編開発におけるUIデザイン・アニメーション演出の「超進化」 ~継承と挑戦を両立するデザイン手法~
cygames
PRO
2
4.5k
Featured
See All Featured
Building a Modern Day E-commerce SEO Strategy
aleyda
45
9.2k
The Power of CSS Pseudo Elements
geoffreycrofte
82
6.5k
[SF Ruby Conf 2025] Rails X
palkan
2
1.3k
Chasing Engaging Ingredients in Design
codingconduct
0
260
Navigating Team Friction
lara
192
16k
コードの90%をAIが書く世界で何が待っているのか / What awaits us in a world where 90% of the code is written by AI
rkaga
63
45k
Dominate Local Search Results - an insider guide to GBP, reviews, and Local SEO
greggifford
PRO
0
270
So, you think you're a good person
axbom
PRO
2
2.1k
Bootstrapping a Software Product
garrettdimon
PRO
307
120k
Marketing to machines
jonoalderson
1
5.7k
JavaScript: Past, Present, and Future - NDC Porto 2020
reverentgeek
52
6k
The Anti-SEO Checklist Checklist. Pubcon Cyber Week
ryanjones
0
200
Transcript
@andylobban Design, systems, people Andy Lobban Head of UX and
Design at FanDuel lobban.org
@andylobban
@andylobban
@andylobban
@andylobban @andylobban
@andylobban @andylobban
@andylobban Los Angeles New York Glasgow Edinburgh
@andylobban
@andylobban What is a design system?
@andylobban A set of shared patterns and principles that define
how we design our product
@andylobban Principles
@andylobban Guidelines
@andylobban Patterns
@andylobban Components
@andylobban and more
@andylobban It’s about what your product needs
@andylobban Design systems are not the cool new thing
@andylobban @andylobban
1920s 1940s 1960s 2000s 2012 @andylobban
@andylobban
@andylobban
@andylobban Why would you want to build a system?
@andylobban 50% 50% Design as a job Execution for people
Working with people
@andylobban @andylobban 50% 50%
@andylobban Stories are for people @andylobban
@andylobban Your design system is about people
@andylobban Design Systems by Alla Kholmatova Published by Smashing Magazine
bit.ly/designsystemsbook
@andylobban Users of the product(s) built with your system
@andylobban Consistency
@andylobban Accessibility
@andylobban Trust
@andylobban More time for testing = better experience
@andylobban Your design system’s customers
@andylobban Designers Developers Testers Product managers Copywriters Third parties and
more
@andylobban Your design system is a product
@andylobban System goals
@andylobban @andylobban
@andylobban You already know how to do research
@andylobban Market your system like a product
@andylobban Senior stakeholders
@andylobban Usability Brand unity at scale Business goals Efficiency
@andylobban Designers
@andylobban Your system is a constraint, not a threat to
creativity
@andylobban Shared understanding
@andylobban Tone of voice
@andylobban Principles
@andylobban Our product favours customisation for power users over
simplicity for casual users
@andylobban Stress tests
@andylobban Just fucking start
@andylobban Developers and testers
@andylobban Shared language
@andylobban Speak like a developer
@andylobban Documentation is important The headlines Important info Extra info
@andylobban From whiteboard to build
@andylobban New team members
@andylobban Third parties
@andylobban Add user research explanations
@andylobban Can you make it public?
@andylobban Beyond your current world
@andylobban Your design system is a great hiring tool
@andylobban Job ads Process docs Designer handbook
@andylobban But I don’t think I need a design system!!!
@andylobban These principles apply to all our work
@andylobban Dziękuję! Andy Lobban Head of UX and Design at
FanDuel lobban.org @andylobban