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AppStack Sales Presentation

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Avatar for AppStack AppStack
September 25, 2012

AppStack Sales Presentation

9/25/12

Avatar for AppStack

AppStack

September 25, 2012

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Transcript

  1. AppStack We make it easy for local businesses to get

    mobile customers. Tuesday, September 25, 12
  2. AppStack • Founded in 2011 • AppStack’s goal is to

    help small business owners acquire mobile customers by providing them with mobile web apps and by managing their mobile AdWords campaigns • Winner of Best Business Model at the 2012 Launch Conference in San Francisco, CA • Seen in TechCrunch, INC Magazine, Google Ventures, AngelList, and more APPSTACK HIGHLIGHTS Tuesday, September 25, 12
  3. AppStack Steve Espinosa CEO PixelFish CTO Backyard Founder & CEO

    - Acquired by PixelFish Zonecom Co-Founder & CTO - Acquired by eLocal Listing Buzzspot Founder - Acquired by Search Initiatives John Zdanowski COO PixelFish CFO Second Life, CFO - 8x growth in 3 years HouseValues, CFO - 5x growth in 3 years, led $94m IPO in ‘04 Affinity Internet Co-Founder, 0 to 170 employees in 12 months Rebecca Pandit VP of Partnerships Google, Partnerships and Sales teams Specializing in partner strategy, growing at scale, and developing relationships. Todd Johnson VP of Sales Over twenty-three years experience eLocal - VP of Sales iGetNet - VP of Sales OhGolly.com - Cofounder Specializing in developing sales strategies, driving results, and building team morale. THE A-TEAM Tuesday, September 25, 12
  4. AppStack THE WORD ON THE STREET ...I've already started getting

    calls for new appointments! (Melvin Whitlock - On the Spot Carwash) Anybody who doesn't have this service, doesn't know what they're missing. (Jessica B. - Bee Studio at Solera) The first month I joined, I had 5 new clients... and am thrilled with this result. (Ginger A., Albuquerque, NM) Tuesday, September 25, 12
  5. AppStack THE WORD ON THE STREET Appstack built the UI

    to mobile adwords we should have built. What differentiates AppStack is its granular network data that better targets customers and campaigns. AppStack is already Google’s largest mobile advertising firm. (Ben Wood - Head of Channel Sales Partnerships Americas at Google) Tuesday, September 25, 12
  6. AppStack Mobile search has grown 5x worldwide in the past

    2 years (Google mobile study 2012) Mobile search will grow 600% in the next 5 years (BIA/Kelsey) 65% of mobile web users are unlikely to return if they have trouble (Compuware study) WHY MOBILE? 65% 35% Tuesday, September 25, 12
  7. AppStack of Smartphone users seek local info (US) took action

    went on to purchase called the business went to the business 92% 89% 25% 57% 48% CUSTOMERS ARE SEARCHING DON’T MISS OUT Tuesday, September 25, 12
  8. AppStack WE GET YOU THOSE CUSTOMERS lead* Google defines a

    lead as a click on your phone number or a click to get directions. AppStack tracks and reports these leads for you. • AppStack drives leads* to your business • Make it easy for potential customers to find and contact you • Clicks become calls, calls become customers Tuesday, September 25, 12
  9. AppStack web app* a custom mobile-optimized website • Your mobile

    web app* is built in seconds from just your phone number • We do all the work so you don't have to • You app goes live instantly when you sign-up today YOUR APP: FREE, FAST, & EASY! Tuesday, September 25, 12
  10. AppStack FULLY-LOADED APPS • Our selection of app features prompt

    customers to respond • Our apps are optimized for every tablet and mobile device • We deliver your app with the most current technologies Tuesday, September 25, 12
  11. AppStack • App themes that cater to your industry •

    Designed to look great with your brand BEAUTIFUL THEMES Tuesday, September 25, 12
  12. AppStack AppStack provides you with a custom dashboard and login

    to customize your app and showcase your business EASILY CUSTOMIZE YOUR APP • Update your app content • Create deals and special promotions • Add pictures & galleries • Link to other web properties: website, facebook, etc. Tuesday, September 25, 12
  13. AppStack • Our AdWords specialists select the best keyword* phrases

    • Customers searching find your business in the sponsored ads section (your ad rotates with the other sponsored ads) • Your Google Mobile Ad will continue to display until your AdSpend* is used (Once spent, your campaign is paused until your next billing cycle) • We monitor your account everyday to ensure you are getting the best results possible ADVERTISING OVERVIEW keywords* allow search engines such as Google to better categorize and deliver when people conduct searches. AdSpend* the predetermined amount of money to be spent on an advertising campaign. Tuesday, September 25, 12
  14. AppStack Campaign keywords and Ads are automatically created by our

    AdWords specialists. Campaign ads appear next to search results when people are looking for your keywords. Customers view your app and retrieve your contact information prompting them to call you 1 2 3 EFFECTIVE AD RESULTS Tuesday, September 25, 12
  15. AppStack OUR RESULTS Other Ads Our Ads 40% 20% 40%

    of our ads turn into clicks for calls and directions, compared to average of 20% Tuesday, September 25, 12
  16. AppStack LIVE RESULTS & REPORTING • View your campaign performance

    by logging into your dashboard • Get detailed analytics of all your advertising campaigns including Clicks, Calls, and Directions • View and listen to your calls using our call tracking feature* (only available for packages of $299 or more) Tuesday, September 25, 12
  17. AppStack LETS REVIEW 30 day recurring billing cycle App live

    instantly Ad campaign live within 3 days Dedicated account management We drive you mobile business HOW MANY LEADS DO YOU WANT? Tuesday, September 25, 12