most popular advertising option. Television advertising is popular because it has the lowest cost per reach among all other media verticals. • By placing an ad in television, our brand can reach out to complete India in a single instance. Television advertising also has the added advantage of reaching out to users multiple times. TV ad engages with two senses of humans, eyes and ears, and is more impactful than other formats. • There are more than 1000 Television channels in India. Few popular TV channels in India for advertising are Star Plus , Zee TV, Colors, Sun TV, Aastha TV, Aaj Tak, CNBC and Star Sports. India also has a strong network of cable TV. • Khush India will put priority to advertise in Star Plus channel by using Scrollers Ad options depending on the final outcome of commercial negotiation on the rates applicable. • Scrollers Ad is a popular format of ad in News Channels on television, the ad keeps scrolling from one end to the other. Scroller ads are short duration ads but very effective for an awareness campaign. www.khushindia.com Total Freedom Rewarding Informative