Advanced Nonprofit Event Strategies Honorees, Leadership & Event Execution

Transcript

1. How to identify and secure the right honoree Recruiting and activating committee chairs and members High-level event planning and logistics Creating a strategic timeline and production plan Managing vendors, run-of-show, guest experience, and event-day execution
2. MEET THE TEAM Rebecca Hollander, Founder & Principal Susan Gomberg, Vice President & Partner Sarah Beling, Storytelling and Grantwriting
3. VOLUNTEER LEADERS ARE YOUR FUNDRAISERS HONOREES CHAIR, CO-CHAIRS AND HONORARY CHAIRS SUB-COMMITTEE CHAIRS: SPONSORSHIP, ATTENDANCE, SOCIAL MEDIA, AUCTION/RAFFLE COMMITTEE
4. WHAT MAKES A GOOD HONOREE OR CHAIR & COMMITTEE MEMBER WILLINGNESS AND AVAILABILITY HIGH PROFILE- BUSINESS OR CIVIC COMPANY C-LEVEL OR VP THAT A COMPANY MIGHT BE ELEVATING INTO A LEADERSHIP ROLE SOMEONE LOOKING FOR A BOARD POSITION EMERITUS PERSON/MILESTONE Who makes the ask- the natural partner
5. A great charity event honoree is not simply someone impressive. The best honoree helps the organization advance its mission, attract guests, raise money, and build relationships—while genuinely caring about the cause. REVENUE PRESTIGE WORTHY
6. OUR HARDEST JOB Securing great honorees event after event, year after year... They often seem like a hiding YETI or a slippery eel
7. But a great one sends you soaring... And together you are champions
8. HOW DO YOU LAND THE BIG FISH? BE OUT THERE...SHOW UP BUILD A RELATIONSHIP WITH YOUR BOARD AND BIG DONORS JOIN YOUR LOCAL CIVIC ORGANIZATIONS AND ATTEND AS MANY MEETINGS AS YOU CAN “He that has once done you a kindness will be more ready to do you another.” Benjamin Franklin
9. MEMORY JOGGER & OTHER TOOLS
10. HEROS HEARTBREAKERS OVERDELIVERS UNDERPERFORMS MISSION INSPIRED SHOWS UP IN MEETINGS ADHERES TO YOUR TIMELINE AVOIDS YOUR CALLS DOESN’T ATTEND MEETINGS TALKS OFF BRAND WON’T GIVE YOU THEIR LIST DOESN’T TRUST YOU
11. ROLES AND RESPONSIBILTIES - NOT ONE SIDED WHAT YOU ARE ASKING THEM TO DO... BE SPECIFIC GIVE TIMELINES $$$ EXPECTATIONS WHAT YOU WILL DO... SUPPORT THEM WITH MATERIALS AND OPPORTUNITIES PROVIDE REGULAR CONTACT, UPDATES AND FEEDBACK
12. NOW YOU’VE GOT YOUR DREAM TEAM...WHAT’S NEXT ACTIVATING YOUR VOLUNTEERS
13. AUDIENCE DEVELOPMENT IT’S A TEAM SPORT! EVERYONE PARTICIPATES! NO EVENT IS SUCCESSFUL WITHOUT THE RIGHT PEOPLE IN THE ROOM HONOREE CHAIRS COMMITEE BOARD
14. HAVE A KICK-OFF
15. ARM YOUR TEAM WITH GREAT MATERIALS
16. COMMITTEE MEETINGS, WEEKLY EMAILS & 1:1 TOUCH BASE CALLS
17. TOOLS: Trackers, time lines, platforms All successful events are managed through a shared, robust tracker and driven by a realistic, data set and a timeline with deliverables.
18. HERE IS WHERE WE MOVE INTO PUTTING YOUR PRODUCTION PLANS INTO CONCRETE ACTION
19. To Bring Events To Life Think Like A Producer Not a Check List Manager
20. Site Selection, First Walkthrough, and Vendor Selection
21. Vendor Selection and Contracts
22. INSURANCE / RISK / PERMITS Nobody is excited to talk about insurance DryDay.com Long Range Weather Forcast
23. Your Tracker is Your Cookbook for Success
24. Time Lines Are Not Just CheckLists - They are Organizational Tools
25. Time Lines Are Not Just CheckLists - A check list
26. Event-Day Timeline One Timeline. One Team. One Seamless Event. Keeping Every Person, Vendor, and Detail in Sync A detailed event-day timeline creates the rhythm of the day, ensuring every detail is coordinated so the mission—not the logistics— takes center stage.
28. CONTINGENCY PLANNING - HOPE IS NOT A STRATEGY....
29. SEATING ISN'T LOGISTICS—IT'S STRATEGIC IT’S FUNDRAISING
30. Staff & Volunteer Training
31. Registration & Guest Arrival Experience
32. Event Breakdown & Post-Event Operation
34. QUESTIONS