10 Marketing Hacks To Boost Your Startup

Here's my presentation with 10 marketing hacks to boost your startup.

Connect• Email: b@langonline.com• www.BenLang.me

Transcript

1. 10 Marketing Hacks To Boost Your Startup
2. About me • Moved to Israel one year ago • Marketing team at Wibiya / Conduit • Growth hacking at lool ventures • Created MappedInIsrael.com • Contribute at Business Insider / TechCrunch
3. Tweet me @benln
4. Goal of this meetup Provide you with actionable tips and ideas to boost the visibility of your startup
5. 1. Guest Posting • What’s a guest post? • Send editor email with post and short intro • If you don’t write well in English, find a friend
8. 2. Premium Giveaways • Only for premium products • Offer blogs giveaways • Benefit: cost effective
15. 3. Rapportive • Browser plugin for Gmail • Find anyone’s email in the world • Connect easily on social networks
19. 4. Hacker News • Y Combinator’s “social network” • What content works on Hacker News • #1 spot can equal 10,000-50,000 visitors in one day • Upvote tactics
24. 5. App Price Drop • Price your app • Drop it to free • Potentially 30K free downloads • Take advantage of the buzz
27. 6. Viral Projects • Build a one day viral project • Promote your brand subtly
31. www.NotificationControl.com
32. 7. Share buttons • Twitter • Facebook • Google+ • LinkedIn • StumbleUpon
38. 8. AppSumo • Groupon for geeks • Get your product in front of 730K+ email subscribers • Offer premium product for a big discount
41. 9. Blogger Reachout • Find relevant writer • Find email using Rapportive • Come up with an angle, provide value • Very short email • Follow up using Rapportive
47. 10. Dropbox Style • The invite incentives • Gamifying sign ups
51. Must follow on • Leo Widrich - @leowid • Iris Shoor - @irisshoor • Sacha Greif - @sachagreif • Sahil Lavingia - @shl • Dan Shipper - @danshipper • Nir Eyal - @nireyal
52. Blogs to follow • On Startups • Quick Sprout • KissMetrics • Distribution Hacks • Grow Hack • Little Big Details • Okdork • Andrew Chen
53. In the end none of this matters if you have a crappy product. This only works if your product is amazing.
54. Connect • Email: b@langonline.com • www.BenLang.me @benln Ben Lang
55. Questions?