Presentation given at 2023 International Builders' Show February 1 in Las Vegas, Nevada.
In a digital-first world, word of mouth has moved online. Homeowners are increasingly making snap judgments on whether to hire you or your cross-town competition solely based on some online signals. Are your digital marketing efforts helping or hurting? This session examines the five most common mistakes contractors make with their online reputations. See how, when done right, your website, your Google listing and your social media can help build your reputation and grow your business. Plus, we’ll cover the best ways to combat negative comments on social media and how to be proactive in deterring additional negativity. Leave knowing the exact strategies, numbers, reviews and star ratings you need to be among the top contractors in your area.