When Harry's launched Flamingo, a women's care brand, we invested in static rendering with Gatsby to deliver the site's frontend in a scalable and performant way. This talk explores the differences between server-rendering and static-rendering for web frontends, and lays out the architecture for shopflamingo.com.
It discusses the importance of building a performance culture through monitoring and automation, and how building for performance helps ensure that sites are accessible for users, regardless of their access to fast networks and devices.
Versions delivered at
NY Web Performance (4/18/19): https://www.meetup.com/Web-Performance-NY/events/259982710/
Dev Stackup (3/13/19): http://stackuptalks.com/dev/2019/3/4/dev-stackup-strategies-for-increasing-performance