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Restaurant50, las 5 claves de producto gracias ...
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Carlos Pérez Fernández
December 07, 2013
Programming
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Restaurant50, las 5 claves de producto gracias a WordPress, WordCamp Sevilla 2013
Las 5 claves:
- Sin ruido
- Rápido
- SEO
- Seguro
- Cohesionado
Carlos Pérez Fernández
December 07, 2013
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Transcript
#WCSevilla13
La tarjeta gastronómica del 50% en los platos de la
carta
5 claves de producto para RESTAURANT50 Sin ruido, rápido, seo,
seguro y cohesionado
Para conseguir tu confianza y comunicar nuestros valores 1/5 Sin
ruido Honestidad vía colores puros Responsive Personalización functions.php Plugin: head cleaner... Y muy poco texto en cada URL
Para inserción contenidos y uso 2/5 Rápido Filtros por ajax
y urls amigables de filtrados combinados W3 total cache + maxcdn.com Posts personalizados: datos de cada restaurante Taxonomías: ciudades, tipo de cocina y días disponibles
Estructura de maquetado y datos 3/5 SE0 schema.org/Restaurant (hay plugins)
Plugin: WordPress SEO by Yoast (posicionamiento en google y redes sitemaps.xml + google webmasters
Ocultación de login/wp-admin 4/5 Seguro .htaccesss y functions.php: eliminar meta
generator, anti-spam, hotlinking... Plugin: Better WP Security
Codeigniter, Mandrill, Mailchimp, Paymill, Google Maps... 5/5 cohesionado Comunicación WordPress
con el core de Codeigniter Estadísticas, emails promocionales y transaccionales, sincronización, monitorización...
1. sin ruido CSS + Responsive + functions.php (head) 2.
rápido Post Types + Taxo + W3 Total Cache + CDN 3. seo Schemas + WordPress SEO by Yoast 4. seguro htaccess + functions + Better WP Security 5. cohesionado Codeigniter, Mandrill, Mailchimp, Paymill...
@carlospf