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Google Analytics for Beginners

Covington Doan
August 10, 2016
Business
1
54

Google Analytics for Beginners

Google Analytics is a super-useful tool for any marketer (or business owner) to better understand the behaviors of her customers, including details such as location, what they click, when they click, and when they exit a page.

This is the “need to know” information about Google Analytics and how to analyze and use your website's data to increase traffic and sales.

Covington Doan

August 10, 2016
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Transcript

  1. Google Analytics for Beginners

  2. Getting Started

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  46. Getting Started Add Annotations Adjust View Settings Set up Goals

    Set up Custom Alerts

  47. Who?

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  83. Who? Demographics Technology Mobile Benchmarking

  84. What?

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  102. What? Overview Landing Pages Exit Pages Site Search

  103. When?

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  144. When? Day of the Week Hour

  145. Where?

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  174. Where? Referrals Organic Search Landing Pages revisited Landing Pages Search

    Console Social

  175. Questions?