Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Features
Speaker Deck
PRO
Sign in
Sign up for free
Search
Search
Was nicht passt wird responsive gemacht - confe...
Search
Christoph Reinartz
October 10, 2014
Technology
0
72
Was nicht passt wird responsive gemacht - conference edition
the slides from my responsive presentation at code.talks 2014 in hamburg
Christoph Reinartz
October 10, 2014
Tweet
Share
More Decks by Christoph Reinartz
See All by Christoph Reinartz
Lessons learned from running a Design System or How to escape a filter bubble
creinartz
1
390
From Engineering to Product - A True Story
creinartz
0
500
Design Systems Engineering - Scaling User Interfaces @trivago
creinartz
1
690
Design Systems Engineering - Scaling User Interfaces @trivago
creinartz
1
350
Rebuilding an aircraft on the fly
creinartz
2
950
Rebuilding an aircraft on the fly
creinartz
0
240
Rebuilding an aircraft on the fly
creinartz
1
230
Large Scale CSS Refactoring
creinartz
3
870
Large Scale CSS Refactoring
creinartz
0
940
Other Decks in Technology
See All in Technology
Claude_CodeでSEOを最適化する_AI_Ops_Community_Vol.2__マーケティングx_AIはここまで進化した.pdf
riku_423
2
610
2026年、サーバーレスの現在地 -「制約と戦う技術」から「当たり前の実行基盤」へ- /serverless2026
slsops
2
260
Why Organizations Fail: ノーベル経済学賞「国家はなぜ衰退するのか」から考えるアジャイル組織論
kawaguti
PRO
1
180
(技術的には)社内システムもOKなブラウザエージェントを作ってみた!
har1101
0
130
ブロックテーマでサイトをリニューアルした話 / 2026-01-31 Kansai WordPress Meetup
torounit
0
480
Codex 5.3 と Opus 4.6 にコーポレートサイトを作らせてみた / Codex 5.3 vs Opus 4.6
ama_ch
0
200
顧客の言葉を、そのまま信じない勇気
yamatai1212
1
360
量子クラウドサービスの裏側 〜Deep Dive into OQTOPUS〜
oqtopus
0
140
GitHub Issue Templates + Coding Agentで簡単みんなでIaC/Easy IaC for Everyone with GitHub Issue Templates + Coding Agent
aeonpeople
1
260
今日から始めるAmazon Bedrock AgentCore
har1101
4
420
SREじゃなかった僕らがenablingを通じて「SRE実践者」になるまでのリアル / SRE Kaigi 2026
aeonpeople
6
2.5k
1,000 にも届く AWS Organizations 組織のポリシー運用をちゃんとしたい、という話
kazzpapa3
0
140
Featured
See All Featured
The Spectacular Lies of Maps
axbom
PRO
1
530
エンジニアに許された特別な時間の終わり
watany
106
230k
Future Trends and Review - Lecture 12 - Web Technologies (1019888BNR)
signer
PRO
0
3.2k
Ethics towards AI in product and experience design
skipperchong
2
200
The Limits of Empathy - UXLibs8
cassininazir
1
220
Unsuck your backbone
ammeep
671
58k
Navigating the Design Leadership Dip - Product Design Week Design Leaders+ Conference 2024
apolaine
0
190
A Modern Web Designer's Workflow
chriscoyier
698
190k
Testing 201, or: Great Expectations
jmmastey
46
8.1k
Getting science done with accelerated Python computing platforms
jacobtomlinson
2
120
30 Presentation Tips
portentint
PRO
1
220
Mobile First: as difficult as doing things right
swwweet
225
10k
Transcript
Christoph Reinartz CONFERENCE EDITION
@pistenprinz
Die Ausgangslage (c) Senator Film Verleih
https://www.flickr.com/photos/glenscott/509720363
https://www.flickr.com/photos/lukew/10430507184/
Abweichung von Ideal Parametern
None
Mobiler traffic
Mobiler „clickout“ share
Der klassische Ansatz • 2 Webseiten • Desktop-Seite • speziell
auf mobile Geräte angepasste mobile Seite • Redirect auf m. * je nach User-Agent
Die mobile Site...
Die mobile Site...
None
Bullshit
Bullshit Bullshit Bullshit Bullshit Bullshit
Bullshit Bullshit Bullshit Bullshit Bullshit Kein Bullshit
https://www.flickr.com/photos/janitors/10081142374
https://www.flickr.com/photos/scaar/8473324580
https://www.flickr.com/photos/shebalso/12341492965
Der responsive Ansatz Eine Webseite, die sich automatisch dem Device
(Screen-Größe) anpasst
Beispiel: The Boston Globe • Full „fluid“ responsive • fluid
innerhalb der Breakpoints • funktioniert gut bei textlastigen Seiten http://upstatement.com/blog/2012/01/how-to-approach-a-responsive-design/
None
Beispiel: trivago • Sprungstufen-basiertes Layout • adaptives Layout • innerhalb
der Breakpoints fixe Darstellung • ohne kompletten Relaunch möglich
Desktop, iMac, Laptop
Landscape Tablet, Netbook
IPad, Tablets
Filterleiste einblendbar
Smartphone
Eine Definition Responsive web design isn’t your site working on
phones and tablets. It’s about your site working everywhere. https://twitter.com/ScottKellum
Ich würde sagen dat passt! (c) Senator Film Verleih
None
None
None
None
Alter Kontext MODERNER BROWSER FOKUSIERT STATIONÄR BEQUEM SCHNELLE VERBINDUNG SCHNELLE
CPU EFFIZIENTE EINGABE
960 https://www.flickr.com/photos/tomwachtel/14015354802
2007 https://www.flickr.com/photos/dahlstroms/6750733205
http://maddesigns.de/responsive-workflow/#11
Android Fragmentation http://bradfrostweb.com/blog/web/responsive-web-design-missing-the-point/
None
https://www.flickr.com/photos/adactio/5818096043
None
Zutaten nach dem Rezept von Ethan Marcotte ! •
Relative Maße • Ein flexibles gridbasiertes Layout • Flexible Images und Medien • Media Queries
EMs nutzen • skalierbare Einheit • 1em = aktuelle Fontgröße
• 2em = doppelte Fontgröße body {font-size: 100%} body {font-size: 150%} font-size: 12px Textbeispiel Textbeispiel font-size: 1em Textbeispiel Textbeispiel
None
Sieh das mal relativ! ! ! target / context =
result Erstellung relativer Maße: Fonts / Grids
Flexible Grids / Maße 960px 200px target / context =
result (200 / 960) * 100 = 20,83%
Flexible / fluid media Fluid Images: max-width http://clagnut.com/sandbox/imagetest/ img, embed,
object, video { max-width: 100%; }
Flexible / fluid media
Flexible / fluid media
Flexible / fluid media
Media Types CSS 2.1 Media Types ! <link rel="stylesheet" type="text/css"
href="core.css" media="screen" /> ! <link rel="stylesheet" type="text/css" href="print.css" media="print" />
Media Queries CSS3 Nicht nur Device Typen sondern Devicegerätetypische Eigenschaften
abfragen ! <link rel="stylesheet" type="text/css" href="style.css" media="screen and (device-width: 480px)" />
Media Queries Mehrere Eigenschaften in einer Query ! @media screen
and (max-device-width: 480px) and (resolution: 192dpi) { .column { float: none; } }
Viewport https://www.flickr.com/photos/mendhak/2252824493
Viewport-Metatag <meta content="width=device-width, initial-scale=1.0" name="viewport" /> Mit Viewport-Metatag viewport-width =
device-width ! Ohne Viewport-Metatag Default-Canvas ~980px http://bkaprt.com/rwd/29
Klassischer Workflow http://blog.meltmedia.com/2013/04/a-clients-prep-guide-for-a- responsive-project/
Responsive Workflow http://blog.meltmedia.com/2013/04/a-clients-prep-guide-for-a- responsive-project/
59 https://www.flickr.com/photos/the-magic-tuba-pixie/5806342006 Prototype
Prototype A Prototype is worth a thousand meetings
Aus der Praxis (c) Senator Film Verleih
A/B Testing https://www.flickr.com/photos/esparta/4482887906
Der User schlägt zurück
Der User schlägt zurück Nicht mit uns !
Der User schlägt zurück https://www.flickr.com/photos/95284782@N06/8880500036
Jawohl, dat passt! (c) Senator Film Verleih
The Truth… Your visitors don’t give a shit if
your site is responsive. http://bradfrostweb.com/blog/web/responsive-web-design-missing-the-point/
None
None
None
So doch nicht !!
Mobile Strategie You May Be Losing Users If Responsive
Web Design Is Your Only Mobile Strategy http://www.smashingmagazine.com/2014/07/22/responsive-web-design-should-not-be-your-only-mobile-strategy/
Page Sizes 72% of responsive websites deliver the same number
of bytes regardless of screen size, even on slow mobile network connections. http://www.guypo.com/uncategorized/real-world-rwd-performance-take-2/
Den Ferrari nicht schrotten! http://www.mobile-zeitgeist.com/2013/08/07/warum-responsive- webdesign-schrott-ist/
Verbesserungen https://www.flickr.com/photos/91173606@N00/3448611327
Gleiche URL, aber andere Struktur https://www.flickr.com/photos/chrisdlugosz/3402955869
Mobile First Ansatz wählen https://www.flickr.com/photos/pixel_boogie/3451813645
Content First https://www.flickr.com/photos/klara/4236116910
Performance messen / verbessern https://www.flickr.com/photos/aussiegall/286709039
Auf echten Devices testen https://www.flickr.com/photos/hysysk/4042285394
Conditional loading https://www.flickr.com/photos/webethere/8708630443
Responsive Images
Responsible RWD
http://bradfrostweb.com/ blog/post/beyond-squishy- the-principles-of-adaptive- design/ Responsible RWD
Ich habe fertig! !
Danke! Prosit! (c) Senator Film Verleih
Vielen Dank an Senator Film Verleih