From Engineering to Product - A True Story

Transcript

1. F R O M E N G I N E E R I N G T O P R O D U C T A T R U E S T O RY
2. C H R I S T O P H R E I N A R T Z S TA R R I N G
3. A B O U T: M E • Loves people, travelling and running • Worked in several agencies and since 2012 at trivago • Public Speaking • Twitter: @pistenprinz • Homepage: www.creinartz.de • Owns two Unicorns
4. – P I S T E N P R I N Z “In the beginning of my career I asked myself "How?" all the time. When I got more experienced I started to ask "What?" and nowadays it's nearly exclusively "Why?"”
5. K N O W L E D G E A N D P E R C E P T I O N Beginner Hazard Experienced How much I think I know How much I realise there is to know How much I know
6. C H A P T E R 1 T H E F O U N D AT I O N
7. T H E H O W P H A S E
8. T H E ‘ I K N O W N O T H I N G ’ P H A S E
9. M E N T O R I N G & VA L U E S
11. O W N E R S H I P
12. F U L L S TA C K
13. F R O N T E N D
14. T H E C U S T O M E R & T H E B A C K E N D D E V E L O P E R
15. O R T H E U N L A B E L L E D C H E C K B O X
16. T H E VA L U E A N D T H E D R I V E R
17. C A R I N G A N D C R E AT I V I T Y
18. F E AT U R E S
19. U S E R F I R S T
20. P U R P O S E
21. C H A P T E R 2 P R O G R E S S
22. T H E W H AT P H A S E
23. T H E ‘ I ’ M A N E X P E R T ’ P H A S E
24. D A R T H P R O D U C T M A N A G E R
25. M AY T H E F O R C E B E W I T H M E
26. C O N F E R E N C E S
27. N E T W O R K I N G
28. S P E C I A L I S I N G
29. S P E A K I N G
30. D E S I G N S Y S T E M S A D V O C AT I N G
31. S Y S T E M S & A R C H I T E C T U R E
32. P E R C E I V E D D I S C O N N E C T
33. C H A P T E R 3 PA N I C
34. R E C O N S I D E R I N G P U R P O S E
35. PA N I C Z O N E L E A R N I N G 
 Z O N E C O M F O RT Z O N E
36. – U N K N O W N “Every line of code should contribute to a user need”
37. T H E W H Y P H A S E
38. A N O T H E R C O N T E X T
39. T H E ‘ I K N O W N O T H I N G ’ P H A S E
40. L E AV I N G B E H I N D
41. M E N TA L M O D E L S
42. R O I
43. W O R K I N G B A C K WA R D S
44. E X P E R I M E N T S , F E AT U R E S A N D P L AT F O R M S
45. A N D N E W P E R S P E C T I V E S
46. I D E N T I T Y
47. U S E R T H I N K I N G
48. S T O RY T E L L I N G
49. U S E R F I R S T, K P I S E C O N D , …
50. S T I C K T O Y O U R V I S I O N
51. B U T B E P R A G M AT I C I N I T S E X E C U T I O N
52. C O M P R O M I S E S
53. C I R C L E O F I N F L U E N C E
54. I N T E G R I T Y
55. W H AT A B O U T D E S I G N S Y S T E M S N O W ?
56. W H AT A B O U T E N G I N E E R I N G ?
57. U S E R F I R S T
58. T H A N K Y O U !