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From Engineering to Product - A True Story

From Engineering to Product - A True Story

Christoph Reinartz

October 11, 2018
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  1. F R O M E N G I N E E R I N G T O
    P R O D U C T
    A T R U E S T O RY

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  2. C H R I S T O P H R E I N A R T Z
    S TA R R I N G

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  3. A B O U T: M E
    • Loves people, travelling and running
    • Worked in several agencies and since 2012 at trivago
    • Public Speaking
    • Twitter: @pistenprinz
    • Homepage: www.creinartz.de
    • Owns two Unicorns

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  4. – P I S T E N P R I N Z
    “In the beginning of my career I asked myself "How?" all the time.
    When I got more experienced I started to ask "What?" and
    nowadays it's nearly exclusively "Why?"”

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  5. K N O W L E D G E A N D P E R C E P T I O N
    Beginner Hazard Experienced
    How much I think I know How much I realise there is to know How much I know

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  6. C H A P T E R 1
    T H E F O U N D AT I O N

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  7. T H E H O W P H A S E

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  8. T H E ‘ I K N O W N O T H I N G ’ P H A S E

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  9. M E N T O R I N G & VA L U E S

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  11. O W N E R S H I P

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  12. F U L L S TA C K

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  13. F R O N T E N D

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  14. T H E C U S T O M E R & T H E B A C K E N D
    D E V E L O P E R

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  15. O R T H E U N L A B E L L E D C H E C K B O X

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  16. T H E VA L U E A N D T H E D R I V E R

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  17. C A R I N G A N D C R E AT I V I T Y

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  18. F E AT U R E S

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  19. U S E R F I R S T

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  20. P U R P O S E

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  21. C H A P T E R 2
    P R O G R E S S

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  22. T H E W H AT P H A S E

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  23. T H E ‘ I ’ M A N E X P E R T ’ P H A S E

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  24. D A R T H P R O D U C T M A N A G E R

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  25. M AY T H E F O R C E B E W I T H M E

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  26. C O N F E R E N C E S

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  27. N E T W O R K I N G

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  28. S P E C I A L I S I N G

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  29. S P E A K I N G

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  30. D E S I G N S Y S T E M S
    A D V O C AT I N G

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  31. S Y S T E M S & A R C H I T E C T U R E

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  32. P E R C E I V E D D I S C O N N E C T

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  33. C H A P T E R 3
    PA N I C

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  34. R E C O N S I D E R I N G P U R P O S E

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  35. PA N I C
    Z O N E
    L E A R N I N G 

    Z O N E
    C O M F O RT
    Z O N E

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  36. – U N K N O W N
    “Every line of code should contribute to a user need”

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  37. T H E W H Y P H A S E

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  38. A N O T H E R C O N T E X T

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  39. T H E ‘ I K N O W N O T H I N G ’ P H A S E

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  40. L E AV I N G B E H I N D

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  41. M E N TA L M O D E L S

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  42. R O I

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  43. W O R K I N G B A C K WA R D S

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  44. E X P E R I M E N T S , F E AT U R E S A N D
    P L AT F O R M S

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  45. A N D N E W P E R S P E C T I V E S

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  46. I D E N T I T Y

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  47. U S E R T H I N K I N G

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  48. S T O RY T E L L I N G

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  49. U S E R F I R S T, K P I S E C O N D , …

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  50. S T I C K T O Y O U R V I S I O N

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  51. B U T B E P R A G M AT I C I N I T S
    E X E C U T I O N

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  52. C O M P R O M I S E S

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  53. C I R C L E O F I N F L U E N C E

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  54. I N T E G R I T Y

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  55. W H AT A B O U T D E S I G N S Y S T E M S
    N O W ?

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  56. W H AT A B O U T E N G I N E E R I N G ?

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  57. U S E R F I R S T

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  58. T H A N K Y O U !

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