“A lot of times, people don't know what they want until you show it to them.” - Steve Jobs 4 Rapid Prototyping Wire-Frames Reference Products (X of Y for Z) Try:
“The adult public's taste is not necessarily ready to accept the logical solutions to their requirements if the solution implies too vast a departure from what they have been conditioned into accepting as the norm.” - Raymond Loewy 10 Experience Design User Interface Habit Building Try:
People go for new software if existing one is broken badly or the new software is kind of amazing. 13 Empathy Maps Product Migration Product Marketing Try:
Expert social proof, Celebrity Social Proof, User Social Proof, ‘Wisdom of the Crowds’ Social Proof and ‘Wisdom of Your Friends’ Social Proof matters. 19 Go To Market Product Marketing Product Branding Try:
"We want to build a website where people publicly post pictures of their bedrooms, the bathrooms. And then, over the Internet, they're going to invite complete strangers to come sleep in their homes. It's going to be huge!” - Joe Gebbia on AirBnB 22 Product Support Product Reviews User Psychology Try: