Upgrade to Pro — share decks privately, control downloads, hide ads and more …

The Edge of Product Management

Dinker Charak
November 20, 2016

The Edge of Product Management

Discussions on concept around Product Management that are edgy, still unformed and pushing us to strategic thinking

Dinker Charak

November 20, 2016
Tweet

More Decks by Dinker Charak

Other Decks in Technology

Transcript

  1. The Edge of ProMa
    IPL

    View full-size slide

  2. About Me
    Reaching here
    3

    View full-size slide

  3. The 5 Buckets
    5
    An Approach to Capabilities and Competencies

    View full-size slide

  4. FIVE BUCKETS
    of
    PRODUCT
    MANAGEMENT SYSTHESIS
    ARTICULATE
    BUSINESS
    ACUMEN
    DOMAIN
    PRIORITISE

    View full-size slide

  5. Personas
    Product Managers come in variety of sizes, colors, configurations, attitude
    and style
    7

    View full-size slide

  6. Articulation
    Business
    Acumen
    Prioritisation
    IDEATOR / DISRUPTOR / STARTUP PROMA
    Synthesis
    Domain
    Knowledge

    View full-size slide

  7. Synthesis
    Articulation
    Business
    Acumen
    INCREMENTAL INNOVATOR / ENTERPRISE PROMA
    Domain
    Knowledge
    Prioritisation

    View full-size slide

  8. Articulation
    Domain
    Knowledge
    Prioritisation
    SUSTENANCE PRODUCT MANAGER
    Synthesis
    Business
    Acumen

    View full-size slide

  9. Synthesis
    Articulation
    Domain
    Knowledge
    DOMAIN SPECIFIC PRODUCT MANAGER
    Business
    Acumen
    Prioritisation

    View full-size slide

  10. Product Thinking
    Think as a Box
    1
    2

    View full-size slide

  11. Product Entrepreneur

    View full-size slide

  12. Product Sociologist

    View full-size slide

  13. Product Psychologist

    View full-size slide

  14. Diamonds
    They Come in 2s and 3s
    1
    6

    View full-size slide

  15. Created by The British Design Council

    View full-size slide

  16. Opportunity Strategy Discover Define Design Deliver Sustain Sunset
    OPPORTUNITY STRATEGY
    Business
    Ideation
    Product
    Strategy
    Road
    Mapping
    Product
    Ideation
    Product
    Articulation
    Backlog
    Grooming

    View full-size slide

  17. You Are in a Queue
    Nobody likes that
    1
    9

    View full-size slide

  18. 2
    “It’s on the roadmap”

    View full-size slide

  19. Random
    Conversations
    2
    1

    View full-size slide

  20. Microsoft
    g+
    Google Home Page, AdWords, Yahoo
    Marissa Mayer

    View full-size slide

  21. McKinsey, Google Chrome, Chrome OS, Drive
    Sundar Pichai

    View full-size slide

  22. A Product Entrepreneur discovers a product
    that is valuable, usable & feasible and
    helps their team ship the right product to
    their users.
    Tech
    Busines
    s
    http://www.mindtheproduct.com/2011/10/what-exactly-is-a-product-manager/

    View full-size slide

  23. What do you call an Engineer who’s not
    meeting expectations?
    A Product Manager.

    View full-size slide

  24. What do you call a Designer who’s not
    meeting expectations?
    A Product Manager.

    View full-size slide

  25. What do you call an Analyst who’s not
    meeting expectations?
    A Product Manager.

    View full-size slide

  26. A Product Manager walks into a bar.
    Has only one stool, one bottle because the
    Product Manager built a Minimum Viable
    Product.

    View full-size slide

  27. A Product Manager walks into a bar.
    But can't because door isn't scheduled
    until next release.

    View full-size slide

  28. THANK YOU
    [email protected]
    ddiinnxx.com
    @ddiinnxx

    View full-size slide