The Zen of Globe Labs APIs

An overview of the new Globe Labs APIs
Presented : 23 Nov 2013 @ "It's all about APIs. Globe Labs Developer Day"

Transcript

1. Thanks for taking this journey with us… Globe Labs Developer Day – It’s all about the APIs November 23, 2013 Greg Igaya New Product Development, Digital Media Consumer Business, Globe Telecom
2. The Zen of Globe Labs’ APIs Greg Igaya New Product Development, Digital Media Consumer Business, Globe Telecom
4. GSMA OneAPI
5. OAuth patterned consent
6. Enterprise, App or VAS developers
7. Payments and Settlement via GCASH
8. Designed to cater to small and big needs
9. A Few Points on Monetization Greg Igaya New Product Development, Digital Media Consumer Business, Globe Telecom
10. As a general rule… You cannot use the Charging APIs for physical goods (at least not yet or not directly). You cannot use the APIs for gambling or activities that are considered illegal or “immoral” Use your best judgment in charging, these are now YOUR customers. Malicious intent will not be tolerated. Direct re-sale is discouraged but you can “build on top” of the APIs for new services
11. For enterprise developers, consultants, freelancers and “the I.T. guy/gal” Feel free to use the APIs in your application. Pay-as-you-go when you or your company use a telco service (sms/voice). Revenue from your blood and sweat or your own customers are your own (of course).
12. For marketers and advertisers If you want to monetize via ads but using telco services, you can BUT you need the subscriber to give consent. Ad revenue is your own and just pay-as-you-go for any telco service you’re using.
13. For mobile app developers or folks in the OTT space In-app or charge per download is allowed and encouraged given the small percentage of the population with credit cards. BE FAIR TO YOUR USERS. We assume that you will be able to deliver on your promises.
14. For traditional VAS developers Your pricing and profit margin are your own choice. Manage telco costs efficiently. Again, BE FAIR TO YOUR USERS. We assume that you will be able to deliver on your promises. Use subscription models cautiously.
15. REVENUE SHARING with DEVELOPERS 3rd$Party) Aggregator) Globe& Labs& Globe 4 3 1.  Globe earns P1,000 from Subscribers charged by the Developer 2.  Globe gets 25% for the revenue sharing between Globe and the Developer 3.  3rd-Party Aggregator gets 5% and pays the withholding tax of the Developer (2% of the 70% share for the Developer) 4. Developer gets 70% share, less 2% withholding tax Developer Subscribers 1 + P1,000 +&P250& +&P50& +)P686) 2 100% 25% 5% 2% 68% Amount collected To Globe To Licensed Aggregator To Withholding TAX To Developer Note: Still pending if amount collected is VAT inclusive / exclusive
16. Available Tarrif Rates •  P 1 •  P 2.5 •  P 5 •  P 10