AuthorityMetrics Pitch Deck

www.authoritymetrics.com

Transcript

1. Designed by New Haircut AuthorityMetrics AuthorityMetrics AuthorityMetrics  Presenta1on  
2. Designed by New Haircut 1 01. Elevator Pitch AuthorityMetrics   page   We  give  digital  marketers  the  keyword  intelligence  needed  to  grow  their  organic  search  traffic.   Our software makes the keyword research process easier, faster, and more accurate for search engine optimizers and digital marketers who rely on organic search traffic to grow their businesses.
3. Designed by New Haircut 02. The Problem AuthorityMetrics   Conclusion AuthorityMetrics  provides  an  advanced  solu1on  for  search  engine  op1mizers  and   content  marketers  who  want  an  easier,  faster,  more  accurate  way  to  discover  and   analyze  keywords.     Exis1ng  solu1ons  for  compe11ve  keyword  intelligence  offer  limited   capability  to  retrieve  and  analyze  keyword  compe11on,  rank  value,  and   opportunity  metrics  in  bulk.  Gathering  and  quickly  sor1ng  relevant   keywords  is  a  cri1cal  part  of  any  SEO  workflow.   Lack Of Capable Bulk Keyword Analysis The  current  keyword  research  workflow  for  SEOs  and  content  marketers   involves  a  significant  amount  of  manual  data  processing.  Our  solu1on   removes  a  significant  amount  of  the  manual  data  processing  required  to   gather  accurate  keyword  intelligence.   Manual Data Processing page   2
4. Designed by New Haircut AuthorityMetrics   The SEO Industry In Numbers In  2014,  over  5  billion  was  spent  worldwide  on  search   engine  op1miza1on  according  to  a  Forrester  research   study.   ‒ According  to  a  report  by  Hubspot,  SEO  has  the  best  lead-­‐ to-­‐customer  close  %  of  any  inbound  channel  at  15%,   versus  7%  for  paid  search  and  4%  for  social  media.   ‒ According  to  an  analysis  of  Shareaholic  traffic,  Organic   search  traffic  is  s1ll  ahead  of  social  media  as  the  highest   source  of  referral  traffic  on  the  web.   ‒ $5.079b total 2014 SEO Market spend 15% Lead-to-Customer close %. The highest of any channel. 48.81% of referral traffic Comes from Google page   3 03. Market Opportunity
5. Designed by New Haircut 04. The Solution AuthorityMetrics   AuthorityMetrics  lets  digital  marketers  discover  relevant  keywords  by   analyzing  compe1tor  sites  and  leveraging  Google’s  keyword  database.   Advanced Keyword Discovery AuthorityMetrics  allows  users  to  gather  keyword  metrics  including  search   result  compe11veness,  rank  value,  and  opportunity  in  just  one  click.     Bulk Keyword Analysis Our  advanced  filtering  system  allows  SEOs  to  filter  and  organize  keywords   –  an  important  part  of  the  keyword  research  workflow  that’s  not   adequately  addressed  by  exis1ng  soYware  solu1ons.   Granular Filtering & Organization page   4
6. Designed by New Haircut AuthorityMetrics   Han Chang Co-­‐founder   Nate Tsang Co-­‐founder   page   5 5. Our Team
7. Designed by New Haircut AuthorityMetrics   AuthorityMetrics facebook.com/AuthorityMetrics twitter.com/authoritymetric Thank You team@authoritymetrics.com page   6 (416) 835-4434 14. Contact Info