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My data. My choice? My way?

Emma
March 18, 2017

My data. My choice? My way?

Emma

March 18, 2017
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  1. Our users trust our systems to help them with important

    decisions: medical, financial and many others. Our search results are the best we know how to produce. They are unbiased and objective, and we do not accept payment for them or for inclusion or more frequent updating. We also display advertising, which we work hard to make relevant, and we label it clearly. https://en.wikipedia.org/wiki/Don%27t_be_evil
  2. CORPORATIONS A quick web search reveals that the number of

    websites currently live on the internet is as many as 1.1 billion. While that sounds like a great victory for free speech champions, dig deeper and you will find that about 60% of the traffic that goes into these 1.1 billion websites is essentially directed towards behemoths such as Google, Facebook and Twitter, while only 40% of the web traffic goes to the rest of the internet. For the average user, ‘surfing the internet’ consists of nothing but performing a search on Google, updating their status on Facebook and uploading a picture on Instagram.
  3. Only 31% of 12- to 15-years-old can identify the ads

    in google’s search results. “[…] digital natives still need help to develop the knowhow they need to navigate the online world” http://www.theverge.com/2015/11/20/9768350/google-ads-search-results-ofcom
  4. Who owns and controls the data about me and the

    mechanisms by which it is collected, analysed, and transformed into useful services? https://ar.al/notes/the-nature-of-the-self-in-the-digital-age Is it really about me?
 http://infolab.stanford.edu/~mor/research/naamanCSCW10.pdf
  5. Threat model You identify your adversaries in a thread model.

    You can only protect yourself against known threats. I want to have the freedom to associate with people and ideas without worrying about how those associations might constraint in the future. My threats: indiscriminate tracking.
  6. Some guidelines 1. Continue to live in the modern world

    2. Aim for zero data retention - my best way to protect my data is not to give it away
  7. Some guidelines 1. Spread data around - do not use

    a single service for everything 2. Engage in data pollution - online forms do not always deserve thoughtful answers 3. Pay for performance - support projects
  8. Behaviour changes • Browsers: Chrome, Firefox, Ghostery • Browser add

    ons: Ghostery, Privacy Badger, Https Everywhere, uBlock • Search engines: Startpage, duck duck go