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Managing Client Expectations - Wordcamp Phoenix 2014

Jeremy Scott
January 18, 2014

Managing Client Expectations - Wordcamp Phoenix 2014

Managing client expectations. 9 thoughts to help get you and your client on the same page and keep it that way. Look for it on Wordpress.tv (one day) and hit me up on Twitter @jeremyescott.

Jeremy Scott

January 18, 2014


  1. Branding & Design Marketing,
 SEO, Content Programming Web
 Developer What

    are You? “Wordpress
 Specialist”? What Are You Skills?
  2. The “Title” Matters: Web Developer Web Marketing Web Designer Programmer

    Wordpress Integration Specialist Wordpress Developer
  3. Things to Listen For: Their goals for their site Their

    story About their clients Their budget
  4. #3: Show Your Guns, Stick With Them Ensure a customer

    knows how you operate, par’ner (cc) via flickr
  5. Show Your Guns Explain your skills, best practices Establish yourself

    as an expert Use experience to explain how you can deliver, also what you’d do in addition to client’s wishes Use your expertise to sway a client’s expectations if they aren’t optimal
  6. Things that delay a launch… 1,2,3,Go! You (Usually personal reasons).

    Your team/contractors. The client (Failure to Deliver). Technical issues (Usually at Launch)
  7. A Better Timeline Project launches on x date. We will

    have a 80% design review t- minus 2-weeks I will have wireframes to client by Thursday, please return them signed by next Tuesday.
  8. A Fluid (& Awesome) Timeline Duration Milestone & Deliverable(s) Today

    Initial Meeting & Discovery Survey ! Tomorrow Discovery Survey Approval Due Deposit Due ! + 4 Days Wireframes Delivered to You Brand Content Due ! + 3 Weeks 60% Design Review
 Page Content Due ! + 2 Weeks 95% Review, Testing, Launch Approval ! + 1 Weeks Data Migration and Site Launch
  9. - Rebecca Rupp “Keep all your promises, don't take what

    doesn't belong to you, and always look after those less fortunate than yourself, and you'll do well in the world.”
  10. #9: Mash it all up into an Agreement (But don’t

    you dare give a client 
 just a stack of papers to sign.)
  11. Thank You! I’ll be at the Rockstar Bar Now to

    Lunchtime, let’s Chat! @jeremyescott