We propose an extension of the computational fluid mechanics approach to the Monge-Kantorovich mass transfer problem, which was developed by Benamou-Brenier. Our extension allows optimal transfer of unnormalized and unequal masses. We obtain a one-parameter family (co-dimension one embedding)of simple modifications of the formulation. This leads us to a new Monge-Ampere type equation and a new Kantorovich duality formula. These can be solved efficiently by, for example, the Chambolle-Pock primal-dual algorithm.