Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Features
Speaker Deck
PRO
Sign in
Sign up for free
Search
Search
Creation & Production Combined
Search
Markus Andrezak
April 11, 2014
Technology
0
28
Creation & Production Combined
My presentation as held at Lean UX 2014 NYC on 11 April 2014
Markus Andrezak
April 11, 2014
Tweet
Share
Other Decks in Technology
See All in Technology
ファインディの横断SREがTakumi byGMOと取り組む、セキュリティと開発スピードの両立
rvirus0817
1
1.4k
Amazon Bedrock Knowledge Basesチャンキング解説!
aoinoguchi
0
150
顧客との商談議事録をみんなで読んで顧客解像度を上げよう
shibayu36
0
260
Oracle Base Database Service 技術詳細
oracle4engineer
PRO
15
93k
15 years with Rails and DDD (AI Edition)
andrzejkrzywda
0
200
小さく始めるBCP ― 多プロダクト環境で始める最初の一歩
kekke_n
1
440
Codex 5.3 と Opus 4.6 にコーポレートサイトを作らせてみた / Codex 5.3 vs Opus 4.6
ama_ch
0
170
SRE Enabling戦記 - 急成長する組織にSREを浸透させる戦いの歴史
markie1009
0
130
Embedded SREの終わりを設計する 「なんとなく」から計画的な自立支援へ
sansantech
PRO
3
2.5k
フルカイテン株式会社 エンジニア向け採用資料
fullkaiten
0
10k
2026年、サーバーレスの現在地 -「制約と戦う技術」から「当たり前の実行基盤」へ- /serverless2026
slsops
2
250
AzureでのIaC - Bicep? Terraform? それ早く言ってよ会議
torumakabe
1
580
Featured
See All Featured
Visualizing Your Data: Incorporating Mongo into Loggly Infrastructure
mongodb
49
9.9k
What does AI have to do with Human Rights?
axbom
PRO
0
2k
Max Prin - Stacking Signals: How International SEO Comes Together (And Falls Apart)
techseoconnect
PRO
0
86
Collaborative Software Design: How to facilitate domain modelling decisions
baasie
0
140
HU Berlin: Industrial-Strength Natural Language Processing with spaCy and Prodigy
inesmontani
PRO
0
220
The Curse of the Amulet
leimatthew05
1
8.7k
Believing is Seeing
oripsolob
1
56
jQuery: Nuts, Bolts and Bling
dougneiner
65
8.4k
AI: The stuff that nobody shows you
jnunemaker
PRO
2
260
Intergalactic Javascript Robots from Outer Space
tanoku
273
27k
How to Think Like a Performance Engineer
csswizardry
28
2.4k
SEO for Brand Visibility & Recognition
aleyda
0
4.2k
Transcript
1 1 @markusandrezak @ueberproduct h4p://www.ueberproduct.de
Crea:on & Produc:on combined #LeanUX14, Friday April 11th Markus Andrezak
2 2 Some help from Russel Ackoff
„Doing the wrong thing right is not nearly as good as doing the right thing wrong.“
3 3 Some help from Russel Ackoff
„Con:nuous improvement is nowhere as important as discon:nuous improvement. Crea:vity is a discon:nuity. A crea:ve act breaks with the chain that has come before.“
4 4 Some help from Russel Ackoff
„You never become a leader by imita:ng. You only become a leader by leapfrogging those that are ahead of you. And that comes about through crea:vity.“
5 5 Artefact Artefact Process
Artefact Process Process Process
6 6 Photo: jp.wikipedia.org, CC license Process
Visualiza:on
7 7 I am sorry, but you
are not agile … Photo: By Guyon Morée from Beverwijk, CC-‐BY-‐2.0, via Wikimedia Commons, CC license
8 8 Non Linearity – Design Thinking
9 9 Non Linearity – Crea:ve Process (Apple)
10 10 Exis:ng Data & Product
Projec:on Extrapolated Product Analy:cal Thinking = Closed System
11 11 Abduc:ve Thinking Research Vision
Needs Derived Product Abduc:ve Reasoning = Genera:ve
12 12 Slide by Jabe Bloom (@cyetain)! Thx!
13 13 Photo by Annalisa Parisi, CC-‐BY-‐3.0 License
via Wikimedia Commons „Use customer input to gain external perspec:ve -‐> helps to see the whole picture: Enables global op:miza:on by serendipity.“
14 14 Photo by Annalisa Parisi, CC-‐BY-‐3.0 License
via Wikimedia Commons
15 15 Photo by Annalisa Parisi, CC-‐BY-‐3.0 License
via Wikimedia Commons
16 16 Photo by Annalisa Parisi, CC-‐BY-‐3.0 License
via Wikimedia Commons
17 17 The knowledge funnel as glue
Produc:on / Opera:onal Excellence Discovery
18 18 Produc:on Crea:on h4p://upload.wikimedia.org/wikipedia/commons/4/45/Cynefin_framework_Feb_2011.jpeg
Cynefin = Dynamics of the system
19 19 Research = structured
inquiry
20 20 Genera:ve research
“What are the right / relevant problems?” 4 types of research (by Erika Hall)
21 21 Descrip:ve/Explanatory research
“What are right solu:ons? Why? How?” 4 types of research (by Erika Hall)
22 22 Evalua:ve research
“Does the solu:on work?” 4 types of research (by Erika Hall)
23 23 Casual research
“Tes:ng the product, watch, observe.” 4 types of research (by Erika Hall)
24 24
25 25 Interview Ques:onnaire Concierge
Prototype Paper Prototype LoFi Dummy Click Dummy HiFi Dummy Produc:on Product Research ac:vi:es along the knowledge funnel
26 26 Frontend Prototyping Backend Prototyping
Produc:on Code! Dev ac:vi:es along the knowledge funnel
27 27 Produc:on Crea:on
28 28
29 29 Operational Excellence Crea:on
Production 80% 20%
30 30 h4p://www.flickr.com/photos/dullhunk/202872717/
31 31 h4p://www.flickr.com/photos/theredproject/3302110152/ Stephen Bungay Stephen
Parry Erika Hall Will Evans Jabe Bloom Fridel Detzner @ Jimdo And: You!!!
32 32 @markusandrezak @ueberproduct h4p://www.ueberproduct.de