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ZOHO Data Expo 2024

Marketing OGZ
September 13, 2024
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ZOHO Data Expo 2024

Marketing OGZ

September 13, 2024
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  1. Agenda The state of BI and Analytics Top challenges Transforming

    business outcomes with GenAI powered BI platform Summary Q&A
  2. Years 25+ 15K+ Employees 55+ Apps 150+ Countries 100+ Million

    Users Privately Held. Publicly Responsible. 700K+ Customers
  3. Analytics and business outcomes Source: Deloitte 61% with less strong

    analytics cultures... 22% significantly exceed business goals in the past 12 months 39% with the strongest analytics cultures... 48% significantly exceed business goals in the past 12 months
  4. a Reasons: • Technical • Organizational culture Localized generation, storage

    and analysis of data What's limiting the rest? Data and analytics silos a Limited or restricted access to insights Reasons: • Lack of contextual-insights • Non-availability to front-line staff Limited access to insights a Limitations in customizing solutions for business needs Reasons: • Lack of extensibility • Limited deployment options Inflexible a Disconnected insights, decisions, and actions. Reasons: • Disconnected work systems • Multi-layered decision making Non-actionable
  5. Sales Marketing Project Management Finance IT & helpdesk Ecommerce Files

    & feeds Databases & data warehouses Common domain model NLQ trained Pre-built reports Smart data blending Unified Business Analytics ERP
  6. Integrated data management and governance Automatic data quality management AI-driven

    cleansing and transformation Govern and catalog data with lineage End-to-end data pipelines Self-service data preparation Smart modelling
  7. Use-cases Gen AI based Data Modelling & Management Formula generation

    Query creation Transform by example Automated data prep and data quality
  8. BI Fabric Sales Overview Total Sales in Aug $ 3.19K

    Sales Growth in Aug 9.69% Average of Sales $ 1.72K Region with Max Sales (East) $ 5.99K Sales Across Year by Product Category This Year Sales by Store Name Avg. Profit Distribution by Region Revenue vs Unit Sold Unified Insights across all BI platforms
  9. Quick time to insights and actions Key Driver Analysis -

    What, Why & How? Contextual and actionable insights Decision Intelligence - Automated Insights (NLG) Narrative storytelling
  10. Create ML models with No-code assistant, making machine learning more

    accessible. AutoML Automated ML model building Feature engineering, hyperparameter tuning, and comprehensive model analysis Train, Test, Compare, Deploy and Manage Models
  11. Develop custom models and functions using Python code studio. Code

    Studio Build your own custom ML model from scratch Integrated Python environment for advanced data transformation