Japan Sales Report 2022 〜Buying Study：購買活動の実態調査〜

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1. 1 Japan Sales Report 2 022 Buying Study © Mazrica Inc.
2. 2 01 . Japan Sales Report © Mazrica Inc. 02. 03. 04. 05 . Japan Sales Report 202 2 Buying Study 06.
3. Japan Sales Report 0 1 © Mazrica Inc. 3
4. 4 Japan Sales Report Japan Sales Report / / © Mazrica Inc.
5. 5 © Mazrica Inc. Join 2020/03~2021/03 CS Ops KPI / SFA/CRM / Rev Ops / HR Marketing MR 1,000 2 2018 & 30 Sales Science Lab, Inc. CEO SIer IT ⾒ 2018 2 40 /
6. 0 2 © Mazrica Inc. 6
7. 7 © Mazrica Inc. 469 100 2 100 / 2022 5 27 2022 5 30
8. 8 © Mazrica Inc. 3 0 4 3 n= 4 6 9 n= 4 6 9 n= 4 6 9 n= 4 6 9
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10. 10 © Mazrica Inc. 4 A 5 7 5 n= 2 , 563 n= 2 , 563 n= 2 , 563 n= 4 6 9
11. 11 © Mazrica Inc. B 0 1 2 3 4 5 6 7 8 9 10 2.1% 1.7% 4.3% 7.5% 7.5% 15.4% 7.2% 21.7% 13.9% 9.6% 9.2% 1 / 3 57% * 1 n= 4 6 9 * 1 The Digital Evolution In B 2 B Marketing 3.2
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20. 20 © Mazrica Inc. 2/2 I 築 ⾒ 9 築 ⾒ 9 1 n= 4 6 9 n= 4 6 9
21. 21 © Mazrica Inc. J 0 100 
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22. 22 © Mazrica Inc. K ⾒ 5 ⾒ 8 n= 4 6 9 n= 4 6 9
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25. 25 © Mazrica Inc. 3,000 11 100 500 500 3,000 3,000 2 n= 4 6 9
26. 26 © Mazrica Inc. 6 6 12 1 n= 4 6 9
27. 27 © Mazrica Inc. 11 50 % 6 1 2~3 4~5 6~10 11~15 16 5 n= 4 6 9
28. 28 0 1 0 2 0 3 © Mazrica Inc.
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30. 30 © Mazrica Inc. Point / 9 2 . 7 n= 4 6 9
31. 31 © Mazrica Inc. Point 3 0 n= 4 6 9 n= 4 6 9
32. 32 © Mazrica Inc. Point 8 n= 4 6 9
33. 33 © Mazrica Inc. Point 100 
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34. 34 2 . 7 0 1 0 2 0 3 © Mazrica Inc. 0 4
35. Japan Sales Report 2022 Buying Study 0 5 © Mazrica Inc. 35
36. 36 0 1 0 2 0 3 © Mazrica Inc. Japan Sales Report 2022 Buying Study
37. 0 6 © Mazrica Inc. 37
38. 38 © Mazrica Inc. ⾒ 2 (Buyer Enablement) BtoB 1 Buyer Enablement: De fi nitions, Examples, and Best Practices
39. 39 © Mazrica Inc. Japan Sales Report ⾒ 

40. 40 © Mazrica Inc. / Mazrica Inc. 101 - 0 05 4 2 2 1 KANDA SQUARE 1 1 F WeWork CEO 2015 4 30 730,667,153 Senses DNX Ventures NTT SMBC UFJ
41. 41 © Mazrica Inc. Japan Sales Report 2022 Buying Study 2022 06 29 https://mazrica.com/ Senses https://product-senses.mazrica.com/