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Unleash Your Inner Unicorn

Matt Baxter
September 06, 2014

Unleash Your Inner Unicorn

Unicorns are considered to be the rare person who can do both design and development. But, why are they considered rare? Because design and development are considered to be separate disciplines.

In this talk, I explore the spectrum of design and development, how designers can be empowered by learning about development, and how developers can be empowered by learning about design.

I gave this talk at the Big Design Conference in Addison, TX on September 6, 2014.

Matt Baxter

September 06, 2014

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    OF Matt Baxter • @mbxtr • September 6, 2014
  2. !

  3. “Few people think about it or are aware of it.

    But there is nothing made by human beings that does not involve a design decision somewhere.” – Bill Moggridge
  4. If your goal is to make great software, learning more

    about the process will only help you.
  5. “Skill in the digital age is confused with mastery of

    digital tools, masking the importance of understanding materials and mastering the elements of form.” – John Maeda former President of RISD and professor at MIT Media Lab
  6. The true ability of a unicorn: 
 being able to

 design and development.
  7. I don’t just mean how many there are… UI Developer

    • UX Architect • Information Architect Design Technologist • Visual Designer Back End Developer • Front End Developer Application Developer • Software Architect UX Designer • UI Designer • UI Engineer Web Developer • Interaction Designer • Web Designer
  8. “I designed it; its not my job to make sure

    it works.” #stuffpixelpusherssay
  9. “Each group, then, is trying to do the right thing,

    but they're pulling in different directions. If any one of those groups 'wins,' we lose.” – Ed Catmull, Creativity Inc.