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Speeding up Tests with Creativity and Behavioral Science

Speeding up Tests with Creativity and Behavioral Science

Given at ParisRB Conf 2020 on 2/18/20.

Video recording is here: https://www.youtube.com/watch?v=Rs5HBkPkTSA

Moncef Belyamani

February 18, 2020

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  1. Moncef Belyamani / ParisRB / 2.18.20
    Speeding up Tests
    with Creativity and
    Behavioral Science

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  2. Moncef Belyamani
    [email protected]

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  8. Immediate Return

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  9. Delayed Return

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  16. 16.77 seconds

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  19. 0.03745 seconds

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  27. Before: 18 minutes

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  28. After: 6.5 minutes

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  34. 86

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  36. 3 person-weeks saved per year!

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  37. Framing Effect & Loss Aversion

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  40. Consequences > Benefits

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  46. Make it difficult

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  47. Commitment Device

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  54. The great majority of people in your local area pay their tax on time.
    Most people with a debt like yours have paid it by now.

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  65. Slides: tinyurl.com/monfresh

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  66. References and
    further reading

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  67. Anchoring Bias
    Framing Effect
    Immediate vs Delayed Return, Present Bias
    Atomic Habits, Chapter 15
    Humans Wired to Respond to Short-Term Problems
    The Battle Between Your Present and Future Self
    The Evolution of Anxiety
    Pareto Principle, 80/20 Rule
    MIT Experiment: Predictably Irrational, Chapter 2
    Thinking, Fast and Slow, Chapter 11
    Nudge, Chapter 1, pp 36-37
    Thinking, Fast and Slow, Chapter 34
    Loss Aversion
    Thinking, Fast and Slow, Chapters 26-28

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  68. Social Norms
    Atomic Habits, Chapter 9
    Nudge, Chapters 3, 19
    UK tax study: https://www.nber.org/papers/w20007.pdf
    Commitment Device
    Atomic Habits, Chapter 14
    Victor Hugo Recounted by a Witness of His Life
    More Articles and Talks
    Atomic Habits Bonus Chapter: How to Apply These Ideas to Business
    Dan Ariely TED talk: How to change your behavior for the better
    Information Displays That Change Driver Behavior
    The Cognitive Biases Tricking Your Brain
    Caseflow repo
    All images in the PDF link to their source
    Code samples generated with https://carbon.now.sh/

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