Portfolio

A selection of work, past and present.

Transcript

1. Hi there! Here is a selection of my past work. Enjoy!
2. VitaminWater Ad Campaign
3. VitaminWater Ad Campaign This series is from my beginning experiences with Photoshop as a sophomore in high school. This billboard ad was part of a campaign entitled “refuel your world.” Concepts are original, developed for a national competition.
4. VitaminWater Ad Campaign A sample magazine ad for their then-new flavor, xxx.
5. Infographics The ABC’s to the SAT, for TeachStreet, acquired in 2012 by Amazon. This was my first time working with Illustrator. All copy & content is original.
6. Infographics Preparing for the Pilgrimage, for TravelPost. All copy & content is original.
7. Infographics Snoozing with Ghosts and Ghouls, for TravelPost. All copy & content is original.
8. Infographics DUO DEFENDERS! Vol. I fearless for PROTECTOR OF... CORPORATE EMPLOYEES THE DEVELOPERS OPERATIONS PCI DATA PRODUCTION SYSTEMS FOR HUNDREDS OF MILLIONS OF HAPPY USERS! “ ” Duo has been an incredible service right from the start, a match made in heaven for us. Ryan Seu, Security Engineer How Duo is Defending In the Beginning RSA tokens have had a run here in the past, but once a breach happened, a search for better began. The Facebook Security Mantra Move fast and break things. ... Next Up On the wishlist: Virtual Appliance An infographics series for Duo Security illustrating its customers and case study feedback.
9. Print Work EXPOSING STUDENTS TO ENTREPRENEURSHIP & SUPPORTING STUDENT ENTREPRENEURS we strive to be leaders, thinkers, innovators. we strive to be the change we want to see. we learn. we study: art & design, asian language, biophysics, business, econ, english, engineering, german, mathematics, music, womens’ studies, and more. we are: freshmen, sophomores, juniors, seniors, even PhD students. we are bridging the gap between the classroom and the community through ESHIP. We clash. We create. We cultivate. We aren’t starting companies, and we aren’t coding. We are providing the experiences to produce a well- educated and well-prepared community of entrepreneurs--no matter what their future holds. OUR PROJECTS fall 1000 Pitches The 1000 Pitches Summit Global Entrepreneurship Week year-long MPowerMe Entrepreneur Showcase eRes Mobile App Sprinters Media//Tech//Social//Design winter Startup Weekend Career Fair 21e Conference past 1000 Voices Initiative Peer Mentorship Program Student Business Consulting THE MISSION @MPowered mpowered.umich.edu Ann Arbor, MI A two page handout for UofM alumni, prospective sponsors, partners, and more highlighting the accomplishments of MPowered Entrepreneurship.
10. Print Work An 8 page packet created for the inaugural 1000 Pitches Summit.
11. Print Work An invitation for the first ever North by Midwest. a panel+party gathering of the most vibrant startup communities in Michigan. April 5, 2012 Ann Arbor, MI you’re invited... NxMW north x midwest 2012 TechStars vs. YCombinator Panel powered by Grow Detroit featuring... Jeff Epstein, Zferral//Ambassador Zach Steindler, Olark 7:30 pm Doors open @ Innovatrium 8:00 pm Panel begins 9:30 pm la fiesta de NxMW @ Sava’s midnight el fin join us for drinks, swag, and special guests and surprises galore...on us! rsvp: nxmw.eventbrite.com brought to you by Startup Weekend, MPowered Entrepreneurship, & GrowDetroit
12. Print Work An overview handout of the startup house project at the University of Michigan. } } Bringing ideas, experiments, + people in the Michigan community to do what they do best. To DO. To BUILD. To CREATE. The Mission: We provide a central collaborative space to serve growing entrepreneurs-- student & local. We support entrepreneurs of all stages with learning resources, programming, and a community. We engage through experiences and those with experience to produce well-educated and well- prepared entrepreneurs--no matter what their futures hold. Carefully cultivated CREATIVE CHAOS. Real relationships. Feedback, straight up. the launchlab Conversation collision. } }
13. Print Work Research for Zaarly, Startup Weekend, and WDCW. INTERACTION the Brandery, Coloft, Dogpatch Labs, Excelerate Labs, General Assembly, Kicklabs, Startup Weekend, TechStars, YCombinator The power of an accelerator creates the cornerstones through which cultural capital is established in technology, often setting the stage for “the next big thing.” Accelerators foster personal growth + development among its members, rallies the team through a shared cause or goal, and drives the backbone to community sustainability--ownership. Enabling open lines of communication throughout the community is crucial to bridge connections, goals, and conversations. Honest feedback is essential to improvement in capital and improvement in its members, no matter what they are building. The follow-up is the fostering of a community intertwined through shared experiences and challenges. As the community scales, both mentors and new members have the opportunity to contribute and to continuously learn. These are key factors to a lasting community committed to lasting impact. TECHNOLOGY ACCELERATORS. n.\kree-ey-ters\ enablers of action through shared experiences, spaces, and values or goals. often develops its own brand and unique, dedicated following. ACTION REACTION CASE IN POINT } cultural capital of technology accelerators Key Targets -Dorms -Event sponsorships -Greek life -Internship & Job space -Learning communities -Student leaders -Student organizations Common denominators? -Event hosts and community organizers -Established student base -High visibility -Local press contacts Categories of schools to consider -Campus trademarks, i.e. sports? medicine? research? -Level of higher administrative support -Location, vicinity to urban areas -Out-of-state to in-state ratio -Public vs. Private -Size -Student startup community -Undergrad to grad ratio -Vehicle accessibility Campuses are noisy. How does Zaarly show off what makes it so awesome? Align its goals with what student organizers, leaders, and groups care about. What do students respond to? +Monetary sponsorship //fundraising is a large barrier to accomplishing goals // monetary sponsorship is more sustainable and lasting than quick giveaways +Exclusivity //students love having the “in” on the next big thing, whether a club, event, or more //how do you emulate the Google+ invite frenzy? +High traffic // students are constantly working to drive attention to their cause, event, or group //student groups struggle with high external publicity, keeping close to campus Brand ambassador programs face challenges. 1. How can you train someone to represent your brand, and spearhead the Zaarly movement, when there is little face-to-face engagement? 2. Beyond filling out surveys and giving out swag, metrics are hard to set and obtain. 3. Attention is expensive, knowledge is cheap. Students are bombarded with external discounts and coupon codes. Event + Organization Sponsorships... +Creates ready-made fan base +Could include stipulations with Zaarly blasts in an event +Initiates engagement in the most active + connected areas of campus Zaarly: Campus CEO Brainstorm Edition Discoveries +Harder to encourage unless with friends +More likely to have worked previously vs. spontaneous idea +Students respond to monetary sponsorship, exclusivity, and publicity! +Weekend check-in challenges School considerations -Campus trademarks, i.e. sports? medicine? research? -Existing student organizations and initiatives -Level of higher administrative support -Location, vicinity to urban areas -Out-of-state to in-state ratio -Public vs. Private -Size -Student and university startup community -Undergrad to grad ratio Tried and true +Hosting a pre-weekend panel +At least one student on organizing team +Run it with someone on the inside +Community attendees +On-campus facility +Hard copy handouts +Pre-party Verticals? -Learning communities -Student organizations -Within college disciplines Startup Weekend: University Edition During the Event +Before & afters of pitches +Facebook group +Live chat +Photo & video coverage Pre-Event Needs +Attendee targeting +Getting acquainted with tools, i.e. business model canvas, survey tools, project mgmt resources... +Strong engineering, art, & business programs Post-Event Needs +Judging feedback +Maintaining momentum +Next steps and other resources +Sponsor follow-up
14. Slide Decks A project for Google Fiber in Kansas City, Missouri. Google Google Fiber project a vanessa duran - dylan reid - nancy xiao pen::ed O
15. Slide Decks A project for Google Fiber in Kansas City, Missouri.
16. Slide Decks An analysis of Mobiata, an Ann Arbor travel app company. Google Google Fiber project a vanessa duran - dylan reid - nancy xiao pen::ed O scott christopher - tim grady - chad kitzinger - dylan margalit - melissa rutzen - nancy xiao presented by:
17. Slide Decks An analysis of Mobiata, an Ann Arbor travel app company.
18. Slide Decks A project for accountability in East Asian governments. Google Google Fiber project a vanessa duran - dylan reid - nancy xiao pen::ed O the case for accountability david jensen & nancy xiao
19. Slide Decks A project for accountability in East Asian governments.
20. App Design The modern telegram. App built at the PennApps hackathon for iOS and Android. Original design and UX/UI.
21. nancy xiao // nancychow.tumblr.com // @nancychowmein el fin