施策提案ワークショップ / Measures creation workshop

Wantedly New Grads Training 2019の講座「プロダクト改善の施策を提案できるようになろう！」で行われたWorkshopのためのKeynoteです。

Speaker: Jiro Nagashima, Kento Nagata

https://github.com/wantedly/try-growth-2019 (Internal Only)

Transcript

1. ©2019 Wantedly, Inc.
   ࢪࡦఏҊWorkshop
   νʔϜͰऔΓ૊ΉΠϝʔδΛ࣋ͱ͏
   New Grads Training 2019
   Apr 23, 2019, Visit User Growth Squad, Jiro Nagashima, Kento Nagata
   

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2. ©2019 Wantedly, Inc.
   *OUSPEVDUJPO
   ͜ͷϫʔΫγϣοϓʹ͍ͭͯ
   

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3. ©2019 Wantedly, Inc.
   ࢪࡦग़͕͠

   Ͱ͖Δࣗ৴Λ࣋ͭ
   *OUSPEVDUJPO ໨తɾΰʔϧ
   

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4. ©2019 Wantedly, Inc.
   ૬ख͕࿩͍ͯ͠Δͱ͖͸ͪΌΜͱฉ͖·͠ΐ͏
   ଞͷਓͷΞΠσΟΞ͸൱ఆ΍൷൑ͤͣɺ

   ΑΓྑ͘Ͱ͖Δ͜ͱΛൃݴ͠·͠ΐ͏
   ໾ׂ͸ܾΊͳ͍ͷͰɺ༗ػతʹಈ͍͍ͯͩ͘͞
   ෼͔Βͳ͍͜ͱ͕͋Ε͹͍ͭͰ΋खΛ͋͛ͯ

   ࣭໰͍ͯͩ͘͠͞
   *OUSPEVDUJPO ͓ئ͍͍ͨ͜͠ͱ
   

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5. ©2019 Wantedly, Inc.
   ϫʔΫγϣοϓͰऔΓ૊Ή͜ͱ
   ͲΜͳഎܠͰԿΛऔΓ૊Ήͷ͔
   

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6. ©2019 Wantedly, Inc.
   ͯ͞ɺ
   *OUSPEVDUJPO ϫʔΫγϣοϓͰऔΓ૊Ή͜ͱ
   

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7. ©2019 Wantedly, Inc.
   ͋ͳͨ͸ɺ7JTJUͷάϩʔενʔϜʹ

   ࢀՃ͢Δ͜ͱʹͳΓ·ͨ͠ɻ
   *OUSPEVDUJPO ϫʔΫγϣοϓͰऔΓ૊Ή͜ͱ
   

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8. ©2019 Wantedly, Inc.
   νʔϜϝϯόʔ͸ɺ

   ͋ͳͨͷपΓʹ͍ΔਓͰ͢
   *OUSPEVDUJPO ϫʔΫγϣοϓͰऔΓ૊Ή͜ͱ
   

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9. ©2019 Wantedly, Inc.
   νʔϜͷ0CKFDUJWF͸ɺ

   ʮ࿩Λฉ͖ʹߦ͘ମݧΛര૿ͤ͞Δʯ

   Ͱ͢
   *OUSPEVDUJPO ϫʔΫγϣοϓͰऔΓ૊Ή͜ͱ
   

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10. ©2019 Wantedly, Inc.
    ,FZ3FTVMU͸ɺ

    ʮΞϓϦͷืूϖʔδͷ

    ʰ࿩Λฉ͖ʹߦ͖͍ͨʱϘλϯͷ

    ίϯόʔδϣϯΛվળ͢Δʯ

    Ͱ͢
    *OUSPEVDUJPO ϫʔΫγϣοϓͰऔΓ૊Ή͜ͱ
    

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11. ©2019 Wantedly, Inc.
    *OUSPEVDUJPO ϫʔΫγϣοϓͰऔΓ૊Ή͜ͱ
    ืूৄࡉϖʔδͷΠϯϓϨογϣϯ
    (෼฼)
    ʮ࿩Λฉ͖ʹ͍͖͍ͨʯΛλοϓͨ͠ޙ Ԡื׬ྃ
    (෼ࢠ)
    

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12. ©2019 Wantedly, Inc.
    άϩʔενʔϜ͸ɺ

    དྷि͔ΒऔΓ૊ΉࢪࡦΛܾΊɺ

    ,3ୡ੒ʹ௅ઓ͠·͢
    *OUSPEVDUJPO ϫʔΫγϣοϓͰऔΓ૊Ή͜ͱ
    

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13. ©2019 Wantedly, Inc.
    ͔͠͠ɺ

    νʔϜͷϦιʔε͸ݶΒΕ͍ͯ·͢
    *OUSPEVDUJPO ϫʔΫγϣοϓͰऔΓ૊Ή͜ͱ
    

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14. ©2019 Wantedly, Inc.
    དྷि࣮ࢪͰ͖Δࢪࡦ͸͚ͭͩͰ͢
    *OUSPEVDUJPO ϫʔΫγϣοϓͰऔΓ૊Ή͜ͱ
    

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15. ©2019 Wantedly, Inc.
    ͦ͜Ͱɺ

    άϩʔενʔϜ͸ࢪࡦΛ

    ࣋ͪدͬͯ
    *OUSPEVDUJPO ϫʔΫγϣοϓͰऔΓ૊Ή͜ͱ
    

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16. ©2019 Wantedly, Inc.
    ΋ͬͱ΋,3ʹΠϯύΫτͦ͠͏ͳ

    ΞΠσΟΞΛ࠾༻͠·͢
    *OUSPEVDUJPO ϫʔΫγϣοϓͰऔΓ૊Ή͜ͱ
    

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17. ©2019 Wantedly, Inc.
    ·ͣɺ֤ݸਓͰࢪࡦΛ

    ϑΥʔϚοτʹଇΓͭ·Ͱߟ͑·͢
    *OUSPEVDUJPO ϫʔΫγϣοϓͰऔΓ૊Ή͜ͱ
    

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18. ©2019 Wantedly, Inc.
    ͦͷޙɺνʔϜ಺Ͱڞ༗͠ɺ

    Ұ൪ྑ͍ͱࢥ͏ࢪࡦΛܾΊ·͢
    *OUSPEVDUJPO ϫʔΫγϣοϓͰऔΓ૊Ή͜ͱ
    

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19. ©2019 Wantedly, Inc.
    ࠷ޙʹ֤νʔϜൃදͯ͠΋Β͍·͢
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20. ©2019 Wantedly, Inc.
    ݸਓϫʔΫ ෼
    
    άϧʔϓϫʔΫ ෼
    
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21. ©2019 Wantedly, Inc.
    ֤ݸਓͰࢪࡦΛ࠷େͭ·Ͱॻ͘͜ͱ͕ΰʔϧ
    ࢪࡦϑΥʔϚοτΛར༻͍ͯͩ͘͠͞
    *OUSPEVDUJPO ݸਓϫʔΫʹ͍ͭͯ
    

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22. ©2019 Wantedly, Inc.
    νʔϜͰ࿩͠߹ͬͯɺ

    དྷिऔΓ૊ΉࢪࡦΛܾΊΔ͜ͱ͕ΰʔϧ
    ྲྀΕ
    w ڞ༗͢Δ ෼
    
    w ਓͭྑ͍ͱࢥ͏ΞΠσΟΞΛਪન ෼
    
    w ީิͷΞΠσΟΞΛϒϥογϡΞοϓ͢Δ ෼
    
    w ܾఆ͢Δ ෼
    
    *OUSPEVDUJPO άϧʔϓϫʔΫʹ͍ͭͯ
    

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23. ©2019 Wantedly, Inc.
    IUUQTHJUIVCDPNXBOUFEMZUSZHSPXUI
    ͜ͷϦϙδτϦͰશͯΛ؅ཧ͠·͢ɻ4MBDLOFXHSBET@Ͱ΋ڞ༗͠·͢ɻ
    *OUSPEVDUJPO ӡ༻ʹ͍ͭͯ
    

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24. ©2019 Wantedly, Inc.
    ֤ݸਓͰࢪࡦʹ͖ͭ*TTVFΛ࡞੒͍ͯͩ͘͠͞
    w ςϯϓϨʔτػೳΛར༻͠·͢
    w *TTVFͷҰཡ͸ͳΔ΂͘ݟͳ͍Α͏ʹ৽ن࡞੒ϖʔδΛϒοΫϚʔΫ͍ͯͩ͘͠͞
    ֤νʔϜ͝ͱʹ(JU)VC1SPKFDU͕͋Γ·͢
    w *TTVFৄࡉϖʔδͷӈΧϥϜͷʮ1SPKFDUʯ͔ΒࣗνʔϜͷ1SPKFDUʹ௥Ճ͍ͯͩ͘͠͞
    *OUSPEVDUJPO ӡ༻ʹ͍ͭͯ
    

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25. ©2019 Wantedly, Inc.
    ͜͜·ͰͰٙ໰఺ɾෆ໌఺͕͋Ε͹

    ࣭໰͍ͯͩ͘͠͞
    *OUSPEVDUJPO
    

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26. ©2019 Wantedly, Inc.
    Ͱ͸ɺ͸͡Ί·͠ΐ͏ʂ
    *OUSPEVDUJPO
    

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27. ©2019 Wantedly, Inc.
    ݸਓϫʔΫ
    ࢪࡦΛߟ͑Δ
    

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28. ©2019 Wantedly, Inc.
    ΰʔϧ֤ݸਓͰ࠷େͭ·Ͱ

    ࢪࡦͷ*TTVFΛ࡞੒͢Δ
    ࣌ؒ·Ͱ
    ݸਓϫʔΫ
    

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29. ©2019 Wantedly, Inc.
    άϧʔϓϫʔΫ
    औΓ૊ΉࢪࡦΛܾΊΔ
    

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30. ©2019 Wantedly, Inc.
    ΰʔϧདྷिऔΓ૊ΉࢪࡦΛܾͭΊΔ
    ΞδΣϯμ
    w ߟ͑ͨࢪࡦΛਓͭڞ༗ ෼
    
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31. ©2019 Wantedly, Inc.
    άϧʔϓϫʔΫ
    ࠓ͜͜
    ΰʔϧདྷिऔΓ૊ΉࢪࡦΛܾͭΊΔ
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    w ߟ͑ͨࢪࡦΛਓͭڞ༗ ෼
    
    w ֤ݸਓ࠷΋ྑ͍ͱࢥ͏΋ͷΛͭڞ༗
    w Ұਓ౰ͨΓ෼Ͱڞ༗
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32. ©2019 Wantedly, Inc.
    άϧʔϓϫʔΫ
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    ΰʔϧདྷिऔΓ૊ΉࢪࡦΛܾͭΊΔ
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    w ߟ͑ͨࢪࡦΛਓͭڞ༗ ෼
    
    w ϒϥογϡΞοϓ͢Δ ෼
    
    w ෆ໌ྎͳ఺Λ໌֬ʹ͢Δ
    w Ͱ͖Δ͚ͩདྷिதʹ࣮૷׬ྃͰ͖Δ಺༰͔
    w ࢪࡦΛͭબͿ ෼
    
    ࣌ؒ·Ͱ
    

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33. ©2019 Wantedly, Inc.
    άϧʔϓϫʔΫ
    ࠓ͜͜
    ΰʔϧདྷिऔΓ૊ΉࢪࡦΛܾͭΊΔ
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    w ߟ͑ͨࢪࡦΛਓͭڞ༗ ෼
    
    w ϒϥογϡΞοϓ͢Δ ෼
    
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34. ©2019 Wantedly, Inc.
    ൃද
    ֤άϧʔϓͰऔΓ૊ΉࢪࡦΛڞ༗
    

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35. ©2019 Wantedly, Inc.
    ൃҊऀ͕ൃද
    ൃදऀ͕͡ΌΜ͚ΜɺউͬͨॱͰൃද
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36. ©2019 Wantedly, Inc.
    ࣭ٙԠ౴
    ؾʹͳͬͨ͜ͱΛฉ͜͏
    

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37. ©2019 Wantedly, Inc.
    ߨࢣ΁ͷ࣭໰
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38. ©2019 Wantedly, Inc.
    ·ͱΊ
    ͓ർΕ༷Ͱͨ͠ʂ
    

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39. ©2019 Wantedly, Inc.
    ͜ͷϫʔΫγϣοϓͰ͸࣮ફతͳऔΓ૊ΈΛͨ͠
    w ֤ݸਓ͕ࢪࡦΛߟ͑
    w νʔϜͰ࠷΋Ձ஋ͷ͋ΔࢪࡦΛબͿ
    ϓϩμΫτ͸͕վળɺ

    ͍͔ʹ୔ࢁͷֶͼΛಘͯɺ

    ϓϩμΫτʹ׆͔ͤΔ͔͕ΧΪ
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40. ©2019 Wantedly, Inc.
    "QQFOEJY
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41. ©2019 Wantedly, Inc.
    എܠ
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    ͭબఆ
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    ࢀর

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