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SoftColor Software & Photonics

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Avatar for Petri Piirainen Petri Piirainen
May 29, 2018
Technology
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SoftColor Software & Photonics

How phonics has helped SoftColor Software to make better photo editing automatic software.

Avatar for Petri Piirainen

Petri Piirainen

May 29, 2018
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Transcript

  1. SOFTCOLOR SOFTWARE Faster and easier photo enhancement and editing automation

    Petri Piirainen CTO & Co-Founder SoftColor Oy

  2. Topics •Company •How does it work? •Photo editing automation? •SoftColor

    & photonics?

  3. Company

  4. • Founded 2005 • Photo editing workflow automation software for

    PCs, servers and cloud • Automata Pro • Automata Server • PhotoEQ • HQ: Joensuu, Finland • Remote team • UEF alumni SoftColor Oy

  5. • Online sales • Printing industry • Photographers • 360

    photography • Newspapers • Ad agencies • Repro • Real estate • Car retail • Photo editors • Office tools • Developers • 85% USA + Canada + UK • Germany, Spain, Brazil Business

  6. How does it work?

  7. SoftColor SpectralAI Technology Professional color and tone correction automation

  8. ORIGINAL AUTOMATICALLY ENHANCED

  9. ORIGINAL AUTOMATICALLY ENHANCED

  10. ORIGINAL AUTOMATICALLY ENHANCED

  11. ORIGINAL AUTOMATICALLY ENHANCED

  12. ORIGINAL AUTOMATICALLY ENHANCED

  13. • PRO (Desktop) / Server • Hot-Folder Workflows • Works

    with digital image and RAW formats • Edit images inside PDFs • Automatic color / tone correction and grading • Selective color adjustments (skin tones / greens / blues) • Color management (RGB-> CMYK / CMYK -> RGB / GRAYSCALE) • Image editing tools • File logistics • Unlimited workflows (running parallel on the background) • LOG-files SOFTCOLOR AUTOMATA

  14. Computer vision + color science + computer graphics + DSP

    + machine learning Spectral Ai Engine

  15. Photo editing automation? + =

  16. Perfect photo / print = 80% art 20% science

  17. Spectral Ai Engine SCIENCE ART Layer based processing Statistical analysis

    Metadata analysis Machine vision Machine learning Color grading for mass photo processing Selective color adjustments No workflow limitations

  18. Spectral Ai Engine

  19. Computer vision + color science + computer graphics + DSP

    + machine learning Spectral Ai Engine

  20. SoftColor & photonics?

  21. Pixels Computer graphics Imaging algorithms Applied math Computer science Traditional

    image editing Photonics & color science
  22. None

  23. Pixels Computer graphics Imaging algorithms Applied math Computer science SoftColor

    Spectral Ai Photonics & color science

  24. ORIGINAL AUTOMATICALLY ENHANCED

  25. Thank you! Try SoftColor Software today! softcolorsoftware.com/photoeq [email protected] @softcolor_petri