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SoftColor Software & Photonics
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Petri Piirainen
May 29, 2018
Technology
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SoftColor Software & Photonics
How phonics has helped SoftColor Software to make better photo editing automatic software.
Petri Piirainen
May 29, 2018
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Transcript
SOFTCOLOR SOFTWARE Faster and easier photo enhancement and editing automation
Petri Piirainen CTO & Co-Founder SoftColor Oy
Topics •Company •How does it work? •Photo editing automation? •SoftColor
& photonics?
Company
• Founded 2005 • Photo editing workflow automation software for
PCs, servers and cloud • Automata Pro • Automata Server • PhotoEQ • HQ: Joensuu, Finland • Remote team • UEF alumni SoftColor Oy
• Online sales • Printing industry • Photographers • 360
photography • Newspapers • Ad agencies • Repro • Real estate • Car retail • Photo editors • Office tools • Developers • 85% USA + Canada + UK • Germany, Spain, Brazil Business
How does it work?
SoftColor SpectralAI Technology Professional color and tone correction automation
ORIGINAL AUTOMATICALLY ENHANCED
ORIGINAL AUTOMATICALLY ENHANCED
ORIGINAL AUTOMATICALLY ENHANCED
ORIGINAL AUTOMATICALLY ENHANCED
ORIGINAL AUTOMATICALLY ENHANCED
• PRO (Desktop) / Server • Hot-Folder Workflows • Works
with digital image and RAW formats • Edit images inside PDFs • Automatic color / tone correction and grading • Selective color adjustments (skin tones / greens / blues) • Color management (RGB-> CMYK / CMYK -> RGB / GRAYSCALE) • Image editing tools • File logistics • Unlimited workflows (running parallel on the background) • LOG-files SOFTCOLOR AUTOMATA
Computer vision + color science + computer graphics + DSP
+ machine learning Spectral Ai Engine
Photo editing automation? + =
Perfect photo / print = 80% art 20% science
Spectral Ai Engine SCIENCE ART Layer based processing Statistical analysis
Metadata analysis Machine vision Machine learning Color grading for mass photo processing Selective color adjustments No workflow limitations
Spectral Ai Engine
Computer vision + color science + computer graphics + DSP
+ machine learning Spectral Ai Engine
SoftColor & photonics?
Pixels Computer graphics Imaging algorithms Applied math Computer science Traditional
image editing Photonics & color science
None
Pixels Computer graphics Imaging algorithms Applied math Computer science SoftColor
Spectral Ai Photonics & color science
ORIGINAL AUTOMATICALLY ENHANCED
Thank you! Try SoftColor Software today! softcolorsoftware.com/photoeq
[email protected]
@softcolor_petri