Structuring Information to Empower Users

Structuring Information to Empower Users

The way we organize our web content changes the way our users can find it, understand it, and act on it—but how do we ensure that those changes are for the better? How can we use the structure of the site itself to make our content more meaningful, more accessible, and more powerful in helping users reach their goals?

This workshop will discuss how making small (but strategic) changes to the way you organize your content can empower your users. We’ll look at real-world examples of how categories, hierarchies, and labels impact information literacy. You'll learn key principles for organizing information, methods for applying those principles to the web, and techniques for imposing order on chaos (aka how to build a better sitemap).

Delivered as a three-hour workshop at Confab Central 2019 in Minneapolis.


Lisa Maria Martin

April 24, 2019