MMU Library Databases e.g. EBSCO Third Party Databases Google Scholar Excel Specifically Pivot Tables Use of Keywords/Variants/Boolean Operators: Digital* AND “Digital Marketing” AND Internet Marketing NOT e-Marketing EXOR North American Journal Jargon which no-one else uses in the real world @BKeeganMMU 11/03/2014
of a topic When I began my search for the topic I formulated the list of KW’s I needed to use But then I ran into trouble… Google Scholar indexes 10 results/page EBSCO indexes up to 50 results/page @BKeeganMMU 11/03/2014
activity was, as follows 1. Open Browser 2. Type KW 3. Read index (judging quality) 4. Click relevant result to open in a new tab 5. Open link 6. Log in via Institutional Login (Ad Nauseam) 7. Log in via Other Institutional Login (‘cos that one didn’t work) 8. Refresh Tab when finally logged in 9. Learn the article is available for the princely sum of $129.99 10. Make coffee/tea/go for a run/smoke crack to regain sanity 11. If successful, download .pdf to folder 12. Open, review and realise it’s rubbish 13. Repeat Steps 4-10 @BKeeganMMU 11/03/2014
system to: a) Generate a large list of results (10,000) b) Allow the user to manipulate a large volume of results c) Traverse said list with a system of exclusion factors d) Render a list of key references for consideration @BKeeganMMU 11/03/2014
program that retrieves and analyzes academic citations. It uses Google Scholar to obtain the raw citations, then analyzes these and presents the following metrics: Total number of papers and total number of citations Average citations per paper, citations per author, papers per author, and citations per year Hirsch's h-index and related parameters Egghe's g-index (Leo Egghe) The contemporary h-index Three variations of individual h-indices The average annual increase in the individual h- index The age-weighted citation rate An analysis of the number of authors per paper. Professor in International Management in the Department of Management & Marketing of the Faculty of Economics and Commerce at the University of Melbourne in Australia @BKeeganMMU 11/03/2014
cloud storage & file synchronization: • Allows users to create a special folder on each of their computers, which then synchronizes so that it appears to be the same folder (with the same contents) regardless of which computer is used to view it. • Files placed in this folder also are accessible through a website and mobile phone applications. @BKeeganMMU 11/03/2014
your Dr. Philos. Program, you are required to write the following: “Provide a Historical Discussion of Social Constructivism, indicating the key authors since it’s inception” And I want it on my desk first thing in the morning!!! @BKeeganMMU 11/03/2014
potential KW’s 2. Use Google Scholar to investigate KW 3. Use most relevant KW’s in Harzing Specify Time Frame 4. Export Results to Excel Exclude irrelevant results Arrange by Citation/Date/As you please 5. Use Pivot Table to drill down further By ABS ranked Journal By Number of articles per journal 11/03/2014 @BKeeganMMU
to Dropbox Folder (which is a Mendeley Watch folder) 7. Read, Review, Make Systematic Notes In Mendeley 8. Use Word to formulate ideas 9. Use Mendeley Citation Engine & Bibliography Tool in Word 10. Check Reference List and Citation Style 11. Print/Send Triple check and Celebrate! 11/03/2014 @BKeeganMMU
slow clunky animal 2. Harzing pulls in a lot of crap (e.g. very poor U.S. dissertations, Chinese high-school homework Assignments) 3. Mendeley doesn’t extract all the right metadata, all the time 4. Mendeley’s citation software can be troublesome for new users 5. Nothing replaces ‘the auld pen & paper approach’ for thinking @BKeeganMMU 11/03/2014