Sport o Digital marketing o Financial planning o Gender o PAAFE o Project management o Public relations o SEEG o Supply chain management o Others emergent o Centre for Enterprise o Creativity and entrepreneurship o Centre for People and Performance o Work psychology o Leadership o Centre for Retail, Place and Consumer Change o Consumer behaviour
public good, it is about private benefit. Publication is not about making a difference in the world in some long-mythologised high-minded sense; it is about corporate and individual gain.” • Campbell, 2012 /
you weigh their publications, if you don’t want to promote them you read their publications.” “On this basis, perhaps publication is not merely lots of words, but lots of self-interested words.” • Campbell, 2012.
the university to our most pressing social, civic and ethical problems, to our children, to our schools, to our teachers and to our cities. . . . I have this growing conviction that what’s also needed is not just more programs, but a larger purpose, a sense of mission, a larger clarity of direction in the nation’s life.” —Ernest Boyer, Scholarship Reconsidered: Priorities of the Professoriate
a topic in its indigenous setting provides the opportunity for abductive grounded theory building in which a scholar moves up the ladder of abstraction to find the general case and situations of which the concrete instance is a part. Moving down the ladder of abstraction, application and refinement of this general theoretical knowledge requires knowing the theory’s boundary conditions and how it can be adapted to or embedded in the specific local context being investigated.” (Van de Ven and Jing, 2012)
and test alternative models to address the research question. • Research Design - You collect evidence that allows you to compare the models. • Problem Solving - You communicate and apply the findings in ways that encourage their use in the real world
how are you? Nice to see you.’ It begins with such a relationship and blossoms into an opportunity to engage more deeply in a problem or object of study than we could by ourselves.” (Van de Ven at London Business School)
– exploiting differences in distinct modes of knowledge (academic and practitioner). “it’s not that our points of view have to agree. Instead it’s to recognise that our different points of view can be arbitraged. And each of us gains a different and richer understanding of what the problem is and different ways to attack it.” (Van de Ven).
– We must all conform (at least in part) to our organizational contexts • Creating a shared language – Not privileging the academic perspective through language domination • Constructing a space for reflection – Requires commitment • Barge et al., 2008.
engage with the critical problems of our times. “Despite the relatively low esteem associated with classroom contact, such spaces may prove at least as fertile ground for scholarly endeavour as a windowless conference room in some downtown Hilton” • Campbell, 2012 /